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Director, Partner Marketing - Remote

Company

LivePerson

Address New York, NY, United States
Employment type FULL_TIME
Salary
Category Technology, Information and Internet
Expires 2023-08-31
Posted at 9 months ago
Job Description
LivePerson (NASDAQ:LPSN) is a Conversational AI company creating digital experiences that are Curiously Human. Every person is unique, and our technology makes it possible for companies, including leading brands like HSBC, Orange, and GM Financial, to treat their audiences that way at scale. Nearly a billion conversational interactions are powered by our Conversational Cloud each month.


You'll be successful at LivePerson if you are excited to build something from the ground up. You excel by finding daily opportunities to grow at the same pace as the technology we're building, and you build partnerships that improve our business. Likewise, you're someone who sees feedback as a chance to learn and grow and believe decisions powered by data are the norm. You care about the wellbeing of others and yourself.


Overview:


As Director, Partner Marketing you will be responsible for developing LivePerson's channel partner programs, events, and campaigns to drive awareness and engagement, resulting in a consistent and robust channel pipeline and bookings.


At LivePerson, we are on a mission to make life easier for people and brands everywhere through trusted Conversational AI. We believe in a future where conversations are the norm for getting your intentions fulfilled - whatever they are. Our Channel Partner Ecosystem provides the opportunity to get Conversational technology into the hands of leading customer centric enterprises around the globe.


You will manage and implement co-marketing strategies with our top strategic alliances and create tools, campaigns and programs that empower our partner sellers to advance and close pipeline. A successful candidate has demonstrated experience developing scalable, integrated channel partner marketing campaigns and programs for VARs, resellers, master agencies, and systems integrators. You are a skilled communicator and relationship builder, well versed to navigate and grow complex partner organizations on a day-to-day basis.


You will work closely with both the LivePerson marketing team, LivePerson partner organization, along with external partner marketing teams and sellers to deliver on joint marketing initiatives. A successful candidate must have a high attention to detail, capable of handling multiple projects at once, and comfortable dealing with rapidly changing priorities.


You will:


  • Manage direct partner marketing spend and Marketing Development Funds (MDF) with top partners
  • Understand LivePerson's mission and how Partners will contribute to our overall success; develop marketing strategies, plans and KPIs aligned to company objectives; own these metrics and be on the lookout for opportunities to improve.
  • Lead our partner go-to-market strategy and build out a repeatable engine and processes
  • Be the main point of contact for all aspects of partner marketing, including planning, messaging, collateral, campaigns, training, and enablement.
  • Build and execute joint marketing campaigns, events and programs with top partners to drive awareness and build pipeline
  • Seamlessly collaborate and manage LivePerson's participation in key strategic virtual and physical events with partners
  • Work cross functionally to include partners in press material, LivePerson run campaigns, launches, etc.


You have:


  • Experience managing and navigating large program budgets
  • Bachelor's degree, MBA a plus, but not required.
  • Proven track record building strong cross-company relationships with multi-discipline stakeholders and senior executives
  • Experience executing high level, B2B integrated content marketing campaigns with substantial experience in professional services
  • 12+ years of SaaS, channel marketing, demand generation marketing, or similar role within the SaaS industry
  • Experience successfully managing multiple complex projects at a global level in a fast-paced environment


Benefits:


The salary range for this role will be between $160,000 to $230,000. Final compensation will be determined by a variety of factors, including your location, and your experience, education, and certifications. During the phone screening, the recruiter will provide the location-specific salary range for this role. The compensation package also includes the following benefits, which may be updated from time to time:


  • Family: parental leave, maternity support, fertility services
  • Financial: 401K, ESPP, Basic life and AD&D insurance, long-term and short-term disability
  • Time away: Discretionary PTO and 11 public holidays
  • Health: medical, mental, dental, and vision
  • Development: tuition reimbursement, native AI learning
  • Additional: 24/7 access to professional counselors, voluntary insurance coverage, exclusive perks and discounts


Why you'll love working here:


Your entrepreneurial spirit will be supported. We love team members who chase down their big ideas, become experts, help colleagues, and own their work. These four company values guide our continued, holistic growth as individuals, as teams, and as a global organization. And to further make our point, let's just say we're very proud to be on Fast Company's list of Most Innovative Companies and Newsweek's list of most-loved workplaces. At LivePerson, the option to work remotely has helped shape who we are today: a collective of innovators and industry leaders working toward the same vision. While we maintain hubs in NY and Seattle as well as WeWork locations across the globe, our employees choose the environments that work best for them from anywhere in North America.


Belonging at LivePerson:


At LivePerson, people from diverse backgrounds come together to make an impact and be their authentic selves. One way we share and connect is through our employee resource groups such as: Live In Color, LP Proud, and Women In Tech. We are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law.


We are committed to the accessibility needs of applicants and employees. We provide reasonable accommodations to job applicants with physical or mental disabilities.


We are committed to the accessibility needs of applicants and employees. We provide reasonable accommodations to job applicants with physical or mental disabilities. Applicants with a disability who require a reasonable accommodation for any part of the application or hiring process should inform their recruiting contact upon initial connection.