Director Of Sales Marketing

Wide Effect has partnered with the premier shipbuilder and repair facility in the Pacific Northwest. They are building and servicing state-of-the-art vessels including tugs, ferries, fishing vessels, barges, and cruise boats. The Director of Sales and Marketing will lead and, with the sales and Marketing team, develop and execute the company’s sales strategy to capture emerging opportunities. Promote innovative technologies and production methods as solutions to other industry leaders with whom we can partner to meet the needs of the key maritime operators, their crews, the industry, and our environment. This key role will report to the Chief Executive Officer and lead the company’s sales and marketing efforts.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Participate in regional and national trade shows and training seminars.
• Leverage knowledge specific to shipbuilding and maritime industry to present and sell the company’s new construction and repair services.
• Lead business development processes, including funnel management, capture management, and proposal development.
• Develop business forecasts and marketing plans to address current and emerging market opportunities.
• Perform professional field sales and high-level customer consultation in current and emerging sectors of our industry, including government, renewable energy, commercial fishing, and passenger vessels.
• Works across Engineering, Production, and Finance teams to understand our developing technology, identify market development and entry opportunities, and communicate gaps between market needs and our current service offering.
• Maintain and develop active sales database for sales and marketing efforts through Salesforce that allows for mass mailings, email outreach and client relationship management.
• Create and lead execution of sales and marketing strategy for both new construction and service lines of work.
• Assist Estimating department with sales estimates as needed and Request for Proposals.
• Develop and deliver presentations highlighting the value of alliances or partnerships to all involved parties.
• Motivate and train sales and marketing staff.

QUALIFICATIONS

• Ability to read, analyze, and interpret contracts, and contract specifications.
• Experience with planning and executing marketing activities through trade shows, industry organizations, social media campaigns, and direct sales.
• Proven success calling on ship owners, government agencies, contractors, or suppliers of products for shipbuilding and ship repair.
• Knowledge of key players in the maritime industry, shipbuilding, and supply chain.
• Ability to lead and manage in a fast-paced and constantly changing environment.
• Ability to achieve security clearance for U.S. military pursuits.
• Excellent presentation skills and experience presenting to large groups at varying levels of management industry associations and trade shows.
• BS/BA degree in Engineering, Business Administration, or related field, MBA preferred.
• Leadership style that embraces coaching and mentoring your peers and colleagues.

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