Director Of Sales And Marketing

Summary Of Position
The Director of Sales & Marketing (DOSM) has direct oversight of the sales operation of the hotel and is responsible for implementing sales and marketing programs.
Essential Functions
Develop and implement strategic sales and marketing plans and forecasts to achieve corporate objectives.
Develop and manage sales/marketing operating budgets.
Plans and oversees advertising and promotion activities including print, online, and electronic/social media.
Achieves satisfactory profit ratio and market share in relation to preset standards and industry and economic trends.
Carry and manage a market segment, detailing groups and generating revenue.
Conduct site visits and tours.
Establish and maintain relationships with industry influencers, strategic partners and clients.
Guides preparation of marketing activity reports and present to executive management
Directs sales forecasting activities and sets performance goals accordingly.
Manage and coach Sales Managers, direct training and performance evaluations.
Represents company at trade association meetings to promote hotel.
Meet with key clients, assisting Sales managers with maintaining relationships and negotiating and closing deals.
Coordinates liaison between sales department and other units of the hotel
Prepares sales reports, analyzes sales performance and communicate to corporate manage to explain revenue and margins.
This position is at a location where Hyatt is not the employer. The employer of individuals working at this hotel may be a third-party management company that is responsible for all employment benefits and obligations at this location.