Director, Global Agency Relations

Our Purpose

We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. We cultivate a culture of inclusion for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team – one that makes better decisions, drives innovation and delivers better business results.

Title And Summary

Director, Global Agency Relations

Director, Global Agency Relations

Position Within The Organization

Reports to SVP, Global Media & Agency Relations

Works In Collaboration With

• Global and Regional Marketing/Regional Integrated Marketing and Communications (IMC), Media, Sponsorship, Consumer Leads, B2B, cross-functional business partners, and our top core agency suppliers and consultants.

The Global Agency Relations Director role will be responsible for partnering with global, regional, and local marketing teams, as well as our key agency partners and industry consultants to drive results, best practices, and efficiencies, while maintaining an audit free environment.

This role is ideal for an organized, inspirational, influential, and solution-focused leader with deep subject matter expertise in marketing and advertising. The candidate should have excellent communication and negotiation skills, and the ability to work effectively with cross functional teams across different time zones.

The role is a balance of strategy, partnership development, practical execution, and as such, is ideal for an innovator and thought leader. This role puts you at the center of a team leading an iconic brand who are executing groundbreaking work and looking to transform the way we operate.

The Leader will manage our three core global agencies (Creative & Strategy, Media, and Sponsorships & Events) to disseminate industry best practices and the experience to help shape decisions pertaining to key aspects of the organizations’ agency stewardship efforts, including defining KPIs and benchmarks, driving thought leadership, prioritizing business/marketing strategies to streamline processes, and driving efficiencies and effectiveness for regions.

General

• Communicate and consult with senior leaders of the marketing teams to understand their marketing objectives and how the agency management programs should align with their priorities.
• Be a champion for agency programs and excellence across Integrated Marketing Communications team at Mastercard.
• Single point of contact for agency partners on day-to-day business management issues and maintaining a healthy partnership
• Drive efficiencies and streamline processes.
• Collaborate with internal partners, such as Sourcing, legal, finance and compliance as needed to execute agency engagement strategy.

Global Agency Relations Specific

• Client / Agency relations industry best practices / trends
• Global Agency relationship management
• Work closely with Legal and Sourcing on contract management and improvements to current MSA (Master Service agreement) to stay compliant and up to date.
• Understand our U.S. Solidarity mission and tracking our supplier diversity program.
• Understand agency compensation models.
• Partner with compliance teams on annual external agency audits
• Understand Agency Operations: Manage and track agency reports: i.e., FTE / FEE cadence, aging reports, cash flow, AVB’s, etc.
• Represent Mastercard at industry marketing communities: The American National Advertising Associations (ANA) and WFA (World Federal Association)
• Drive yearly scope of work / retainer process, supporting +50 markets for our key suppliers.

Performance Management

• Develop and implement the Agency evaluation communication plan to all key stakeholders.
• Continue to ensure incentive programs are meeting the business need.
• Drive the 2x a year agency evaluations process; help marketers get the most value from the results of the evaluations, ensuring that results are delivered, discussed with agency and action plans are created and monitored to drive identified improvements.
• Continuously refine the performance management process to optimize the program (e.g., Utilize best practices, industry benchmarks and Key Indicators / incentive program. (McCann and Carat)

Financial Management

• Attend CMO biweekly finance community meeting.
• Drive the efficiencies program with Finance team - collect any value add, asset reuse, production savings
• Manage our team’s budget and open team PO’s
• Track, accrue, forecast, and interface with Finance team.

Production Management

• Oversee asset reuse process, ensuring markets are leveraging existing resources rather than creating new.
• Track, measure report savings / efficiencies and ensure we are within benchmark by market to Mastercard.
• Oversee large Productions bid / ensure triple bids.
• Run monthly production calls.
• Partner with production consultant and advertising supplier on all production (TV, Social, Digital), track, measure and report spend, efficiencies etc.
• The goal is to streamline the production process for efficiency, greater transparency, SME knowledge, tighter integration and to eliminate duplication of efforts and be able to track, measure and report progress to make MA production best in class.
• Integrate with the Marketing sustainability manager to ensure sustainability is included in every production, making Mastercard #1 in this space.

Qualifications

• Global proven partnership execution and delivery
• Strong influential, partnership and liaison skills
• At least 10 years’ experience in Strategic Sourcing or Business Operations managing large Global supplier’s experience.
• Strong presentation skills
• Thought Leader and proven innovator driving agency efficiencies.
• Strong project management skills – ability to manage and prioritize multiple work streams.
• A deep understanding of the advertising industry
• Experience leading large scale integrated projects / process that cut across pan-regional/global/local markets.
• Must be initiative-taking and flexible, a team player able to work in a fluid environment with changing priorities.
• MBA preferred.
• Deliver ongoing market level analyses and reporting to ensure key guidelines adhered to
• Proven ability and understanding of media, production, and sponsorships.
• Ability to craft messages and articulate strategy to drive alignment and inspire change with Suppliers.

In the US, Mastercard is an inclusive Equal Employment Opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. If you require accommodations or assistance to complete the online application process, please contact [email protected] and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly.

Corporate Security Responsibility

Responsibilities

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must

• Report any suspected information security violation or breach, and
• Ensure the confidentiality and integrity of the information being accessed;
• Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.
• Abide by Mastercard’s security policies and practices;

Westchester County Salary Range: -