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Digital Content Specialist – Portal & Ecommerce
Company | Ford Motor Company |
Address | United States |
Employment type | FULL_TIME |
Salary | |
Category | Motor Vehicle Manufacturing |
Expires | 2023-08-12 |
Posted at | 10 months ago |
- Monitor and execute multiple initiatives and projects simultaneously
- Ongoing competitive assessment and benchmarking of digital best practices
- Manage stakeholder expectations by proactively identifying problems and solutions
- Manage and maintain FordPro.com and legacy sites content and experience specific to eCommerce implementations
- Support senior leadership team for any communication and presentation needs
- Serve the vertical partners as the key point of contact for update requests and prioritization of business needs into web presence
- Verifying and closing all jira production tickets by working with and managing Authoring team
- Partner with FordPro international digital teams to ensure consistency and alignment of launches and tools
- Appropriate Site & functional testing/validation (both launch and regular releases) to aid in identifying errors or defects not covered by the Perficient test team responsibilities (ie. copy accuracy, functional process and data accuracy)
- Manage and maintain tools and content designated for special authenticated portion of FordPro.com as Dealer Portal and internal tools
- Support MYCO process in partnership with product marketing/brand managers, and partner with Retail/Enterprise team to ensure cross-enterprise commonality or functionality when necessary as it relates to sales and ordering tools
- Strong project management, problem-solving, verbal/written communication, and multitasking skills
- Working experience in digital marketing, content marketing, and/or authoring
- Bachelor’s Degree in Marketing, Communications, Strategy or Leadership (or equivalent experience)
- Passion for building relationships and proactive communication
- Understanding of quantitative and qualitative measurement frameworks and KPIs for digital marketing
- Process-oriented mindset with an eye for potential efficiencies
- Motivated and strong detail-oriented approaches
- Proven ability to build consensus and work effectively within a cross-functional team
- Data analytics-oriented – Ability to drive KPIs/data analytics in all decision making and tactical marketing actions
- User centricity, balanced with meeting business objectives
- Paid time off and the option to purchase additional vacation time.
- Established and active employee resource groups
- Vehicle discount program for employees and family members, and management leases
- Tuition assistance
- A generous schedule of paid holidays, including the week between Christmas and New Year’s Day
- Immediate medical, dental, and prescription drug coverage
- Paid time off for individual and team community service
- Flexible family care, parental leave, new parent ramp-up programs, subsidized back-up child care and more
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