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Associate Director, Social Strategy - Gaming & Tech

Company

Future

Address New York, NY, United States
Employment type FULL_TIME
Salary
Category Media Production
Expires 2023-10-11
Posted at 7 months ago
Job Description
Description


Future is looking to hire a Senior Strategist or Associate Director of Social Strategy to join its growing branded content social team! If you’re a social media expert looking for your next move, we’d love to hear from you!


Job Purpose:


As the Senior Social Media Strategist, you will work closely with the marketing, branded content, and creative teams to pitch and produce engaging social content that upholds our editorial sensibilities while also aligning with our clients’ KPIs. The ideal candidate will have a strong passion for and knowledge of the social media landscape, work effectively under pressure and tight deadlines, and is a creative self-starter who succeeds in collaborative environments.


The ideal candidate will have a strong passion for and knowledge of the social media landscape, work effectively under pressure and tight deadlines, and is a creative and detail-oriented self-starter who succeeds in collaborative environments. This is an incredible opportunity to continue to build Future’s branded content social and innovation across the Gaming, Entertainment, Tech, and Wealth portfolio, while also contributing to the branded social strategy across the house.


Key Responsibilities:


  • Use campaign insights and competitive reporting to develop learnings that inform future pitches.
  • Collaborate with the branded content, marketing, and creative teams on photo, video, and livestream shoots, including concept ideation, creative and pre-production decks, and capturing social-first assets on set.
  • Develop social media copy and select and/or source imagery for branded content, sales, marketing, and affiliate efforts for multiple Future sites across the house, with a focus on the gaming, entertainment, tech, and wealth vertical, home to Tom’s Guide, CinemaBlend, TechRadar, and more.
  • Stay abreast of key industry trends, competitive insights and emerging social media, marketing, and e-commerce technologies.
  • Brainstorm with social team leadership to proactively concept innovative and out-of-the-box ideas across tried-and-true + emerging platforms (Instagram, Facebook, Pinterest, TikTok, Live Shopping, Metaverse, AR/VR, AI) for branded content campaigns.
  • Lead social ideation in brainstorms with cross-functional teams and advise on paid and organic strategies, short-form video ideas, livestream, and more.
  • Maintain synergy between marketing calendar and editorial calendar, including livestream programming, and act as liaison between branded content and social teams.


What do I need to succeed?


  • Internal job family level C4.
  • Must have an interest in social media/content marketing, a deep understanding of social media and social video strategy and best practices across Facebook, Instagram, TikTok, Pinterest, X, Twitch, and YouTube, and experience with social publishing and reporting tools.
  • Exceptional verbal and written communication; must possess strong writing skills and demonstrate a careful hand with brands.
  • Ability to work cross-functionally and thrive in an entrepreneurial, fast-paced environment; team player attitude and resourceful, can-do spirit.
  • Organized and comfortable wearing many hats. Ability to work calmly under pressure, meet tight deadlines while handling multiple priorities, and provide self-direction.
  • Ability to balance strong creative instincts, a sharp eye, and attention to detail with a strategic and results-oriented mindset.
  • Client-facing experience is a plus.
  • Experience with shooting/editing content and being on-camera talent is also a plus.
  • Must be well versed in the gaming and tech verticals.
  • 5-6+ years of experience in online publishing or marketing, with a background in social media.


Please note, salary range for this position is $95,000.


What will I get in return?


We have a number of awesome perks available to our staff. We offer opportunities to learn and develop, whether through professional qualifications, exposure to incredible business projects or informal lunch & learns, hosted by your colleagues. We have a fantastic culture where we really do care about our people and want everyone to succeed. Benefits include health Insurance including medical, dental and vision care, 401(k) match and Employee Stock Purchase Plan. And to top it all off, not only do we offer uncapped time off because we trust you to manage your workload and time, but we also offer a share in our success. All employees may be eligible to receive a profit pool bonus at the end of our financial year, based on the company's performance.


We are Future


Connectors. Creators. Experience Makers


We’re Future. We’re 3000+ colleagues over 250+ brands speaking to 400 million people every month across the globe through websites, events and magazines. We’ve got ambitious plans that build on our growth momentum and unlock new opportunities and we’re looking for talented people who want to be a part of it.


Want to know more... https:/ youtu.be/xxfSvjPuZdc


Inclusion & Diversity


At Future we are passionate about ensuring that as a business we are continuing to promote diversity and inclusion not just in our recruitment processes, but everything we do.


Future is an equal opportunity employer and we will continue to ensure our recruitment process will be free of bias and our workplaces are inclusive, positive, free of discrimination and respects all backgrounds and beliefs. Our culture is underpinned by our values which will continue to ensure that all applicants, current and future employees are treated with respect and fairness.


We are continuing to be inclusive in our approach to flexible working, ensuring that we are making adjustments where required and providing our employees the tools and support to enable them to grow and flourish in their careers