Senior Marketing Data Analyst Jobs

Minimum 4+ years of experience in a fast-paced SaaS, product-led, or marketplace environment

Experience with Looker or other dashboarding tools

Experience with event tracking data such as Segment, Tealium, or Google Analytics

Analyze user behavior and identify growth opportunities

Identify key trends and areas of opportunity for product and business teams

Build reports in Looker and other analytical tools, and develop presentations to keep the team apprised of key trends and opportunities

Minimum 4+ years of experience in a fast-paced SaaS, product-led, or marketplace environment

Experience with Looker or other dashboarding tools

Experience with event tracking data such as Segment, Tealium, or Google Analytics

Analyze user behavior and identify growth opportunities

Identify key trends and areas of opportunity for product and business teams

Build reports in Looker and other analytical tools, and develop presentations to keep the team apprised of key trends and opportunities

Ensure that analytic results drive consumer experience and business impact, helping to achieve marketing goals

Experience working with an e-commerce direct to consumer product business

Strong analytical capabilities, able to interpret and derive insights from complex data sets

Demonstrable experience mapping the customer journey

Experience reporting on customer traffic to final attribution

Experience reporting on owned and paid marketing channels

5+ years of experience performing quantitative data analysis for Marketing teams, preferably in an internet or technology company.

3+ years of experience in building dashboards using tools such as Tableau, Looker or Equivalent.

Experience with Google Analytics, MixPanel, Adobe Analytics or other front-end analytical platforms is a plus.

HERE’S A FEW OF OUR PERKS & BENEFITS

Conduct in-depth customer journey analysis from marketing acquisition to conversion, analyzing all the customer interactions along the journey.

Develop actionable insights, uncover new opportunities proactively based on data.

Extensive experience in building and maintaining complex data pipelines and ETL processes.

Excellent analytical and problem-solving skills, with the ability to transform complex data into actionable insights.

Strong leadership skills and the ability to mentor and guide junior analysts.

Exceptional communication and presentation skills, with the ability to effectively convey complex ideas to technical and non-technical stakeholders.

Elevate and automate existing workflows and Looker dashboards to enhance reporting efficiency, accuracy, and scalability.

Work closely with the Performance Marketing Team, providing strategic insights based on data analysis to optimize campaigns and improve ROI.

Forte experience en analyse Marketing

Experience en analyse de l’experience/comportement client

Premiere experience dans le monde du retail, e-commerce

Excellent équilibre entre vie professionnelle/personnelle

Salaire jusqu'à 50 000 € plus avantages

Possibilité de travailler à Paris, Rennes, ou Tours (Teletravail + bureau)

(Equivalent combinations of education, licenses, certifications and/or experience may be considered)

Assist Senior Data Analysts and management in providing training for departmental and distributed data analysts.

Minimum 3 years demonstrated experience in data modeling, optimization, and application to business strategies required.

Minimum 3 years demonstrated experience in integrating complex, inter-departmental processes and information strategies, and/or designing strategic metrics and scorecards required.

Bachelor’s degree in Economics, Statistics, Mathematics, Actuarial /Data / Computer Science or related field required

Thorough understanding of the latest data mining, machine learning and/or artificial intelligence techniques required.

Collaborate with Marketing and other departments to facilitate shared learning and cross fertilization of ideas and knowledge

2-3 years of data analytics experience; some experience in marketing analytics is preferred

Experience working with marketing, retention/CRM data and stakeholders is a plus!

Experience with DBT/data modeling is a plus!

Hybrid work - our HQ team has 2 days in and 3 days remote schedule.

Develop reports and dashboards in Looker, enabling all cross-functional teams to easily access data specific to marketing and customer performance

4+ Years of experience in Data Governance focused on Marketing or Customer/Consumer data

Nice to Have: Exp w/ email marketing campaign data

Technical design creation/coordination with developers

4+ years of using SQL

Flexible w/ technology and eager to learn new ways of working

Great communicator, quick to respond

Customer centric: strong focus on delivering value to customers and experienced in building strong marketing content

Excellent written and verbal communication skills: ability to engage and influence at all levels, make the complex simple, communicate effectively

We harness the power of real-time, anonymized, aggregated transaction data; powerful software platforms; and a wealth of expertise

We work with financial institutions, retailers, telecommunications organizations, travel companies, and more

Craft and recommend customer-led, crisp and competitively positioned product value propositions

Drive Locations products marketing strategic priorities through the development & execution of product marketing strategy

Senior Marketing Analyst - Responsibilities

● 8+ years of experience in marketing analytics

● Experience implementing Tableau, Google Data Studio, and other data/visualization

● Strong working knowledge of process automation using a scripting language (R / Python)

● Strong interpersonal, analytical, and organizational skills

● Working knowledge of the customer acquisition, re-engagement and retention

At least 2+ years of experience in marketing analytics, preferably within a digital marketing or Ecommerce setting.

Strong problem-solving abilities and a keen eye for detail.

Previous experience in implementing and troubleshooting pixels and tracking tags.

Knowledge of JavaScript and HTML is considered advantageous.

A media and tech agency is looking for an experience Marketing Data Analyst to join their team!

Examine and interpret data to detect patterns and trends that can provide insights for enhancing our marketing strategies and refining campaigns.

Provide insights on customer churn, lifetime value, and retention strategies to support customer relationship management initiatives.

Identify opportunities for optimizing the eCommerce platform, user experience, and conversion rates through data-driven insights.

Work with the marketing team to personalize marketing efforts through data-driven insights, including dynamic content, personalized offers, and tailored messaging.

Conduct in-depth analysis of eCommerce data, including customer journeys, conversion rates, website traffic, sales funnel performance, and product performance metrics.

Provide insights on customer segmentation, product affinity, and cross-selling/up-selling opportunities to support eCommerce merchandising strategies.

Conduct ROI analysis to assess the effectiveness of digital marketing campaigns and allocate budgets accordingly.

Monitor, manage, and nurture relationships with members through CRM system(s).

Plan and manage multi-channel marketing campaigns.

Effectively navigate various levels of the organization to acknowledge and balance connected and dependent strategies, directions & priorities.

Five+ years of similar or related experience with proven work experience as a CRM Analyst (or similar role).

Knowledge of online marketing methods and best practices.

Strong communication skills along with a customer-oriented attitude.

Working knowledge of experimentation practices and measurement strongly desired

3-5 years of experience in marketing analytics, data analysis, or a similar role.

Proficiency in SQL is required; experience with Github, BI tools, and Python/R is strongly preferred.

Excellent communication and presentation skills, with the ability to effectively convey complex analytical concepts to non-technical stakeholders.

Analyze complex marketing data to identify trends, patterns, and insights that drive business growth.

Develop and maintain marketing dashboards and reports to monitor key performance indicators (KPIs) and track the effectiveness of marketing campaigns.

Great communication skills and the ability to communicate trend analysis to both technical and non-technical audiences.

Ample experience utilizing multiple BI tools, such as Tableau, PowerBI, Domo, Looker, etc. needed

Previous experience within an agency/digital environment is strongly preferred.

BENEFITS – Marketing Data Analyst

Bachelor's degree in Mathematics, Statistics, Computer Science, or related field. Master's preferred.

Hands-on proficiency with best-of-breed tools such as Google/Adobe Analytics is required.

• Experience with data visualization tools like PowerBI, Domo, or Tableau.

• Strong analytical and problem-solving skills, with keen attention to detail.

Marketing Data Analyst - Suffolk County, Long Island

• Utilize your expertise in Excel to manipulate and transform raw data into meaningful and actionable information.

• Continuously monitor marketing performance and KPIs, identifying areas for improvement and making data-driven recommendations.

• Bachelor's degree in a related field is required, and an MBA is preferred.

Excellent written & verbal communication skills

Knowledge of SQL, Data Prep, Google Analytics, Microsoft Suite

Experience with data visualization tools like PowerBI, Domo and/or Tableau.

Experience with MCIFs and Segmentation models.

Accurate computation skills to measure ingredients using scales. Will be required to calculate ingredient amounts and estimate quantities as needed.

Good problem-solving skills to determine appropriate action for resolution.

Experience in schema design and dimensional data modeling and building data pipelines

Collaborate with programmers, engineers and business analysts to test, clean, and standardized data to meet the business requirements

Strong verbal/written communication and data presentation skills, including an ability to effectively communicate with both business and technical teams

Prior experience with Analytical Modelling Platform or Media/Agency Industry experience

Experience in Marketing Mix Modelling

Experience analyzing clickstream and conversion data (Google Analytics, Adobe Analytics, AppsFlyer)