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Sr. Coordinator, External Communications

Company

Hornblower Group

Address New York, NY, United States
Employment type FULL_TIME
Salary
Category Travel Arrangements
Expires 2023-06-08
Posted at 1 year ago
Job Description
Salary Range $65,000 - $75,000
City Experiences is seeking a Sr. Coordinator, External Communications for our Business Operations.
About You
This person will be adaptable, dynamic, and embody City Experiences’ RESPECT Service System.
About The Opportunity
City Experiences’ mission is to create amazing experiences. Our brand heritage dates back nearly 100 years and today our footprint spans 111 countries and more than 125 U.S. cities. We are proud to serve more than 30 million guests annually across our portfolio of water-based experiences, land-based experiences, overnight cruise experiences, and ferry and transportation services. If you’re an enthusiastic team player who thrives in an environment where communication, creativity, and cooperation are encouraged, this may just be the opportunity for you.
Alongside the VP of Comms Strategy and Manager of External Communications, the Senior Coordinator of External Communications will be responsible in supporting the company’s external communications strategy to build a cohesive global company brand. S/he will be responsible for all consumer-facing content that the organization puts out in a consistent and timely manner. S/he would have a passion for travel and working collaboratively in a team environment.
The right person will be adaptable, dynamic, and embody City Experiences’ RESPECT Service System.
Essential Duties & Responsibilities
  • Collaborate cross functional with all areas of the business to support the development of marketing, promotional and new business development plans with PR support
  • Pro-actively develop opportunities and collaborations to place stories and promote key spokespeople
  • Develop and monitor PR KPI’s; report monthly
  • Identify media opportunities for company spokespeople to tell the Hornblower story in targeted media
  • Develop messaging, prepare briefing materials and brief spokespersons in preparation for media interviews
  • Work collaboratively with internal communications to ensure that the external communication is aligned (including company RESPECT value) and supported through company platforms to engage employees
  • Manage video and photography assets for company brands on websites and internal materials
  • Support through a targeted PR approach the company’s business growth
  • Manage and implement the external communications strategy that are supportive of, and advance, the company’s brand identity, reflect the organization’s strategic vision and broaden awareness of the business’ priorities and objectives
  • Increase awareness, priority verticals and products & initiatives in business and consumer press, ensuring alignment and integration with PR plans from the business verticals
  • Develop and maintain active contact with press and influencers and supporting engaging social opportunities that will benefit the Group (and its brands)
  • Support crisis communications with the goal of protecting Hornblower, its brands and assets, reinforcing reputation as a responsible entity
  • Work with vertical teams to identify and develop news-worthy content that can be pitched to media, that are coordinated at the corporate level and support the Group’s overall PR strategy
  • Support with external comms manager overseeing local publicists and agencies in various markets that work on specific brands in the company’s portfolio to execute upon their PR strategy for the respective city
  • Develop ongoing press materials including media list, fact sheets, overseeing media server and department accounts and compiling company clips reports with supporting metrics
  • Manage PR recapping for all company business units
  • Assist in managing day-to-day relationship and performance of vendor relationships, agencies, etc. for PR/ communications as needed
  • Additional job duties assigned
Requirements & Qualifications
  • Focus on customer needs
  • Minimum of 2-3 years of previous communications experience in a fast-paced environment
  • Mix Agency and inhouse experience preferred
  • Ability to travel up to 15% of the time
  • Ability to work well under pressure
  • Hybrid schedule
  • Listen effectively, assesses the situation, determine relevant issues, & suggest solutions
  • Demonstrated success leading and collaborating with teams
  • Experience in the hospitality and travel industry a plus
  • Establish and maintain effective working relationships as required by job responsibility
  • Excellent knowledge of Microsoft Office applications (Word, PowerPoint and Excel) as well as use and capabilities of remote software (Zoom, Teams, etc.)
  • Demonstrated experience of influencing without authority
  • Strong organizational skills: detail focused, able to handle multiple tasks/projects at a time, meets deadlines
  • Excellent oral and strong written communication ability
  • Bachelor's degree in communications, marketing or a related field required
About Us
City Experiences’ passion is to provide amazing experiences on land and water. Our 40-year success through organic growth and acquisitions has resulted in a portfolio of over 25+ brands that welcome upwards of 30 million guests/riders annually. If you’re an enthusiastic team player who thrives in an environment where communication, creativity, and cooperation are encouraged, this may just be the opportunity for you.
The RESPECT Service System embodies City Experiences’ mission, vision, values and operating principles. By creating a company culture that puts RESPECT at its core, we believe it will drive us to achieve our goal of becoming a Global Experiences and Transportation Leader.
The Company is proud to be an Equal Employment Opportunity and Affirmative Action employer. We prohibit discrimination and harassment against any applicants or employees based upon their race, color, religion, national origin, sex, age, sexual orientation, gender identity or expression, mental or physical disability, status as a protected veteran, or other characteristics prohibited by applicable law.
Additionally, we encourage all qualified applicants including those with past arrest or conviction records to apply. The Company participates in the E-Verify program in certain locations.
We encourage qualified applicants with arrest and conviction records to apply.