Social Media Specialist Jobs

Build brand identification and the reputation of Georgia Tech by planning, implementing, and monitoring social media communications. Stimulate and facilitate discussions on behalf of Institute official social media platforms and maintain regular engagement with key target demographics. This position will interact on a consistent basis with: Staff, coaches, and students. This position typically will advise and counsel: N/A. This position will supervise: N/A.

Job Duty 1 -
Write original posts and create original content including video and graphics that optimizes engagement objectives
Job Duty 2 -
Oversee work of student assistants, edit their writing, video, and other content, determine appropriateness and post to appropriate media platforms
Job Duty 3 -
Monitor social conversations and comments on all platforms, responding as appropriate
Job Duty 4 -
Evaluate the impact and engagement of target audiences and assist in determining the creation of future content
Job Duty 5 -
Track and analyze social media influence measurements and audience examination
Job Duty 6 -
Perform other related duties as assigned

Educational Requirements
Bachelor's Degree in Marketing, Communications, Public Relations or equivalent combination of education and experience
Required Experience
Two to three years of job related experience

Preferred Experience
Prior customer service experience

SKILLS
Proficiency in handling customer relations issues and engaging with a variety of different people and situations; knowledge of social medial platforms, management tools and analytics, video editing and production, graphic design, and strong writing skills

Georgia Tech provides equal opportunity to all faculty, staff, students, and all other members of the Georgia Tech community, including applicants for admission and/or employment, contractors, volunteers, and participants in institutional programs, activities, or services. Georgia Tech complies with all applicable laws and regulations governing equal opportunity in the workplace and in educational activities. Georgia Tech prohibits discrimination, including discriminatory harassment, on the basis of race, ethnicity, ancestry, color, religion, sex (including pregnancy), sexual orientation, gender identity, national origin, age, disability, genetics, or veteran status in its programs, activities, employment, and admissions. This prohibition applies to faculty, staff, students, and all other members of the Georgia Tech community, including affiliates, invitees, and guests.

This is not a supervisory position.
This position may have financial responsibilities.
This position will not be required to drive.
This role is not considered a position of trust.
This position does not require a purchasing card (P-Card).
This position will not travel.
This position does not require security clearance.

Job Grade: A8
Salary: Atlanta, GA 30332

Successful candidate must be able to pass a background check. Please visit Georgia Tech's Pre-Employment Screening Policy for more information:
policylibrary.gatech.edu/employment/pre-employment-screening

Oversee overall Social Media Brand Content Strategy
Review and approve social content to make sure it aligns with brand standards (Social Media Coordinator will write copy; create graphics, photos and videos; schedule & post all social media content in accordance to overall social media brand strategy).
Research current social media trends for Instagram and Tik Tok
Serve as a lead for all creative projects
Creative content direction of video for Instagram and Tik Tok
Creative content execution where applicable for current trends on Instagram and Tik Tok (and other social platforms when fit)