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Senior Digital Experience Manager

Company

Microsoft

Address United States
Employment type FULL_TIME
Salary
Category Software Development
Expires 2023-08-13
Posted at 10 months ago
Job Description
Microsoft's mission is to empower every person and organization on the planet to achieve more. Our Consumer Marketing team is transforming the way we reach and engage with our customers. We aspire to deliver more personalized, cross-channel, connected customer journeys across our apps and services - but we need your help!
The Consumer Growth Engine is a digitally-centric marketing team focused on delighting customers with relevant, timely, personalized communications to help them grow excitement in purchasing and getting more value out of Microsoft products and services.
This Senior Digital Experience Manager is at the forefront of determining how we create world-class customer journeys across marketing channels and leveraging artificial intelligence (AI). Your focus will be to determine the best moments that matter for customers while helping to promote some of our most exciting products: Bing Chat and Edge. You will also need to share results across our business stakeholders and leaders while achieving key performance results.
This role is an opportunity with high impact and visibility, and you will play a key role in building relationships with customers, improving products, and ensuring that our customers have a connected experience wherever they are.
Responsibilities
  • Lead the Integrated Marketing Pod that brings together strategy, execution, and experimentation. Create plans across Pod (learning plan, all up calendar, etc.) and cross-Pod initiatives (ex. Multi-product promotion aligned to the customer journey).
  • Create and revise customer-first strategy for wholistic customer journey across a variety of our Consumer Marketing products (Bing Chat, Edge, and Microsoft Network (MSN)).
  • Lead and participate in pilots on support innovation and improvements.
  • Business coordination & read-out to business stakeholders and leaders within marketing and engineering.
  • Forecast metrics in partnership with analytics team and execute to meeting targets.
  • Build in-product and email campaigns in partnership with execution team.
Qualifications
Required/Minimum Qualifications
  • OR equivalent experience.
  • Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related work experience
Additional Or Preferred Qualifications
  • OR Master's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 2+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related experience
  • OR equivalent experience.
  • Experience in creating executive presentations and white-papers.
  • Experience with building campaign strategy within marketing channels (ex. In-product, email, etc.) and driving execution.
  • Experience leading virtual teams across organizational lines and networking/relationship management.
  • Focus to improve customer experience, gain efficiencies and improve performance.
  • Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 5+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related experience
Integrated Marketing IC4 - The typical base pay range for this role across the U.S. is USD $101,200 - $194,800 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $130,000 - $213,200 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay
Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.