Public Relations Associate Jobs

IXL Learning, a leading edtech company with products used by 14 million students worldwide, is seeking a Public Relations Associate to support its strategic communications initiatives. The associate will collaborate with the PR & Communications Manager to increase our brands’ awareness through the press, and drive internal efforts that inform and engage IXL Learning’s teams.
This unique role will work with some of the largest brands in educational technology, including Rosetta Stone and IXL, to shape the discussion about what the future of education will look like.
The ideal candidate must have a deep understanding of media relations, a knack for tying brands to current events and trends, an ability to work cross-functionally, and a track record as a captivating storyteller. You must be skilled in written and verbal communications, creative, and have an appreciation for the profound impact education can have on people’s lives.
This is a full time position with a hybrid work schedule in our San Mateo, CA.
What You'll Be Doing
Public Relations

• Identify thought leadership opportunities; help research and brainstorm ideas for content
• Generate news coverage across IXL Learning’s brands, including the world-renowned Rosetta Stone, the IXL platform, Vocabulary.com, and Wyzant
• Bring creative thinking to the team, with a focus on identifying new ways to tell IXL Learning’s story and engage with target audiences at the intersection of technology and education
• Help develop and maintain media relationships with influential education trade, technology, and consumer outlets
• Write press releases, pitches, statements, and Q&A docs
• Play a leading role in creating and implementing IXL Learning’s media relations strategy
• Monitor and report coverage
• Grow IXL Learning’s presence in technology, general consumer, and education news outlets; identify new opportunities to inject IXL Learning’s brands into news cycles
• Evaluate award opportunities and draft nominations

Internal Marketing and Communications

• Inform, inspire, and engage colleagues through a variety of internal marketing and communications projects
• Help prepare company- and team-wide presentations

What We're Looking For

• Someone with an interest in education and technology, and can learn about the intersection of the industries quickly
• Experience with Google Docs, Sheets, and Slides
• An always-on media mindset, including a history of planning and carrying out proactive campaigns that resulted in positive media coverage
• 3-6 years of experience in PR or journalism, with a track record of establishing networks of relationships with journalists
• PR agency experience is preferred, but not required
• A dedicated self-starter and critical thinker
• Ability to multitask, prioritize projects, and meet deadlines while working with accuracy
• An excellent storyteller with strong verbal, written, and interpersonal communication skills
• An ability to fluidly navigate between strategy and the execution of tactics

Our salary ranges are determined by role, level, and location. The base salary range for this full-time position is $70,000 to $85,000 + benefits. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position. Individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
At IXL, we value diversity in age, race, ethnicity, gender, sexual orientation, physical and mental ability, political and religious beliefs, and life experience, and we are proud to promote a work environment where everyone, from any background, can do their best work. IXL Learning is an Equal Opportunity Employer.