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Product Marketing Lead Jobs
Company | Motive |
Address | San Francisco, CA, United States |
Employment type | FULL_TIME |
Salary | |
Category | Technology, Information and Internet |
Expires | 2023-08-25 |
Posted at | 9 months ago |
Who we are:
Your compensation may be based on several factors, including education, work experience, and certifications. For certain roles, total compensation may include restricted stock units. Motive offers benefits including health, pharmacy, optical and dental care benefits, paid time off, sick time off, short term and long term disability coverage, life insurance as well as 401k contribution (all benefits are subject to eligibility requirements). Learn more about our benefits by visiting Motive Perks & Benefits
The base compensation range for this role is:
$152,000—$206,000 USD
Creating a diverse and inclusive workplace is one of Motive's core values. We are an equal opportunity employer and welcome people of different backgrounds, experiences, abilities and perspectives.
Please review our Candidate Privacy Notice here.
The applicant must be authorized to receive and access those commodities and technologies controlled under U.S. Export Administration Regulations. It is Motive's policy to require that employees be authorized to receive access to Motive products and technology.
- Collaborate closely with the product management team to understand our product offerings and unique selling propositions, and translate them into compelling marketing strategies.
- Develop and execute comprehensive go-to-market strategies for our product lines to drive customer acquisition, engagement, and retention.
- Drive the creation of marketing and sales collateral to support product launches, sales efforts, and ongoing marketing campaigns.
- Lead the product marketing team, establishing direction, aligning with broader business objectives, and fostering a culture of excellence.
- Monitor and measure the performance of marketing campaigns, adjusting strategies as necessary to achieve key business metrics and objectives.
- Understand and analyze market trends, competitive landscape, and customer behavior to inform marketing strategies.
- Partner with the sales team to align on product messaging, lead generation efforts, and the achievement of sales objectives.
- Strong analytical skills, with the ability to analyze data, understand trends, and make data-driven decisions.
- Minimum of 7 years of experience in product marketing, preferably in a high-growth tech environment.
- Exceptional communication and presentation skills.
- Excellent collaboration skills, with experience working closely with product management and sales teams.
- Demonstrated success in developing and executing product marketing strategies that drive customer acquisition, engagement, and retention.
- Proven leadership experience, with the ability to manage and inspire a team.
- Entrepreneurial mindset, with a passion for growing businesses from the ground up.
- MBA or relevant master's degree is a plus.
- Experience in marketing tech products or related field.
- Experience with CRM software like Salesforce and marketing automation tools.
Your compensation may be based on several factors, including education, work experience, and certifications. For certain roles, total compensation may include restricted stock units. Motive offers benefits including health, pharmacy, optical and dental care benefits, paid time off, sick time off, short term and long term disability coverage, life insurance as well as 401k contribution (all benefits are subject to eligibility requirements). Learn more about our benefits by visiting Motive Perks & Benefits
The base compensation range for this role is:
$152,000—$206,000 USD
Creating a diverse and inclusive workplace is one of Motive's core values. We are an equal opportunity employer and welcome people of different backgrounds, experiences, abilities and perspectives.
Please review our Candidate Privacy Notice here.
The applicant must be authorized to receive and access those commodities and technologies controlled under U.S. Export Administration Regulations. It is Motive's policy to require that employees be authorized to receive access to Motive products and technology.
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