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Product Marketing Associate Jobs
Company | GoodRx |
Address | Santa Monica, CA, United States |
Employment type | FULL_TIME |
Salary | |
Category | Hospitals and Health Care |
Expires | 2023-10-06 |
Posted at | 7 months ago |
GoodRx is America’s healthcare marketplace. Each month, millions of people visit goodrx.com to find reliable health information and discounts for their healthcare — and we’ve helped people save over $60 billion since 2011. We provide prescription discounts that are accepted at more than 70,000 pharmacies in the U.S., as well as telehealth services including doctor visits and lab tests. Our services have been positively reviewed by Good Morning America, The New York Times, NBC News, AARP, and many others.
- Partner with Manufacturing Solutions Team and lead partner goals + business KPIs
- Support the team by providing campaign maintenance and tracking performance
- Work cross-functionally with other departments to enhance internal products
- Develop acquisition and revenue initiative test plans
- Lead daily operations for the team by building and editing acquisition funnels
- Execute on A/B testing ad creatives, landing pages and ROI tactics
- Establish and track metrics to perform detailed analysis of campaigns
- Manage vendor partnerships to enhance product experience
- Ad Operations, Healthcare or Pharmaceutical experience, a plus.
- A good understanding of excel, pivot tables, formulas and manipulating data to see clear trends.
- Flexible self-starter with attention to detail who can work in a fast-paced environment and support multiple projects at once.
- Proven track record in supporting a team and taking ownership of new tasks.
- 1-2 years of experience working in digital marketing with a focus on performance targets.
- Ability to think critically across marketing tactics, translating wins to the broader team and solve opportunities in other areas.
- Experience supporting or running digital marketing campaigns with a focus on performance targets.
- Highly detailed and organized self-starter with an aggressive growth mindset.
- Strong analytical skills and experience working in performance-based companies.
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