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National Account Manager – Publix & Ahold

Company

OLIPOP PBC

Address Oakland, CA, United States
Employment type FULL_TIME
Salary
Category Technology, Information and Internet
Expires 2023-09-23
Posted at 8 months ago
Job Description
About Us


OLIPOP was founded in 2017 by Ben Goodwin and David Lester. Ben and David have been working together for nearly a decade to find accessible solutions to bring the benefits of digestive health to as many consumers as possible. OLIPOP is a deliciously refreshing tonic that is crafted with prebiotics, botanicals, and natural plant fiber to support your microbiome and benefit digestive health. We're on a mission to provide an affordable, delicious alternative to soda that delivers leading-edge health benefits to mainstream consumers.


OUR TEAM


At Olipop our values lead the way we create our products, engage with each other, and interact with our community. While we're invested in our product, we're equally invested in personal development. We're tightly knit, we're genuine and we're always pushing the envelope to do a better job than we did the day before. Our team is also fully remote, requiring us to be resourceful, creative and collaborative to support our fast-moving business.


To best serve our diverse community of customers, we also seek to recruit and include people with a diversity of abilities, backgrounds, and cultures.


What You'll Need


Working at a start-up can be as much a personal journey as it is a professional one. To succeed at a company like Olipop, you must be comfortable with failing, learning, and adapting. You need to be curious, optimistic, and able to find a way when it seems impossible. You must be confident enough to express your ideas but humble and open to learning from your experiences and from others. If this is the approach you take to life, then we'd love to hear from you.


THE ROLE


National Account Manager – Publix & Ahold will be responsible for taking ownership of our Publix and all Ahold banners business, building relationships and trust with our Category Managers to help drive increased revenue growth and profitability, while collaborating with the broader OLIPOP team.


REPORTS TO: Senior Director of National Accounts


COMPENSATION: $125,000 base salary plus bonus


Responsibilities


  • Meet bi-weekly with our trade marketing team to organize marketing activations to drive brand awareness & coordinate key programs with Publix and Ahold banners.
  • Work with distributors including UNFI, who currently service some of the Ahold banners, to ensure new items are set-up for items launching at Hannaford, Giant Landover and Giant Carlisle and monitor POs to ensure reset orders are placed and fulfilled on time for resets. Continually evaluate the route to market and make strategic decisions to move business direct when possible.
  • Create strategy and priorities for the OLIPOP field teams, 3rd party merchandising partners and broker partners, to implement approved sales and marketing strategies to optimize sales at store level.
  • Responsible for all aspects of business related to Publix and all Ahold banners.
  • Responsible for reporting directly to our Sr. Director of Sales on a weekly basis with your retailer status and focus. Create presentations for the leadership team on a consistent basis in regards to your key account priorities, goals, strategy, and initiatives.
  • Responsible for leading the charge on all new item / innovation presentations to retailers, to ensure we're getting our newest flavors & product lines out to retail as quickly and seamlessly as possible.
  • Creating the strategy for all promotional calendars and cost-effective retailer programming for Publix and Ahold banners. Review plans and promotional history to evaluate tradespend/ROI and increase profitability while growing sales.
  • Attend tradeshows such as Expo West or Expo East.
  • Monthly meetings with our Demand Planner and Ops team to ensure accurate forecasts with timely communication to meet our production lead times.
  • Gain new distribution in our white space, lead the new customer set-up and onboarding process for these accounts/banners.


Qualifications


  • Clean driver's license, reliable transportation and proof of insurance.
  • Enthusiastic and comfortable working in an early-stage company. Ability to think rapidly in a growing and changing environment.
  • 5-10 years of experience with a working knowledge of the ins and outs of conventional grocery retailers and the CPG industry.
  • Ability to take initiative and work autonomously – you can run with something from beginning to end.
  • Competence in Google Suite and Microsoft Suite. Experience with team collaboration tools such as Slack and Zoom preferred.
  • Must be able to work flexible hours, including evenings and weekends for special events/tradeshows.
  • Deeply passionate about OLIPOP, and inspired by what we represent. Has the desire and hunger to make an impact.
  • Obsession for understanding customer behavior. Lives, breathes and dreams about how to better reach & understand our consumers.
  • Ahold and Publix headquarter level experience is crucial for this role.
  • Strong planning, organization and project management skills, along with excellent interpersonal, written/oral communication and presentation skills.
  • Works well with ambiguity and asks the right questions to get at the solution.


We are proud to be an Equal Opportunity/Affirmative Action Employer. Olipop does not discriminate on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor. Applicants and employees are protected from discrimination under Federal law. For more information, please see EEO is the Law.