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Company | Finlay James |
Address | San Francisco Bay Area, United States |
Employment type | FULL_TIME |
Salary | |
Category | IT Services and IT Consulting,Advertising Services,Software Development |
Expires | 2023-08-18 |
Posted at | 9 months ago |
Job Title: Growth Marketing Manager – SaaS - San Francisco Bay Area - Hybrid
The Role:
- Help grow the company by designing marketing and growth tests, then measuring and learning from them.
- Help grow the company by planning, executing, and measuring content activity (this can go beyond just blog posts). The focus will be on distribution (testing channels and optimizing), as well as converting those leads into MQLs.
- Work with OKRs, come up with different hypothesis, verify this, tailor the tactics to solve the problem – methodical way to grow stuff
- You will be the first US marketing hire for the company - focussing on growth marketing
- Identify and experiment with new distribution channels. Actively seek out, identify, and leverage optimal distribution channels within various application ecosystems. These may include influencers, communities, email, paid advertising, and more. Test, learn, and optimize these channels to maximize reach and engagement.
- Take projects from A-Z. You’ll own objectives, to which you’ll have to tailor tactics, prioritize those tactics, and then execute them.
- CRO activity. Your goal will be to increase conversion rates, so you’ll need to understand what the main barriers are and why they exist (this entails conducting qualitative and quantitative research), and then tailor tactics to solve them. Then, you will need to measure your activity and improve conversion rates overall. An example would be increasing site visits to MQL conversion rates.
- Help grow the company through SEO efforts, with a focus on generating search traffic that turns into business outcomes.
The Company:
- Company culture: open and transparent, everyone is important to their success
- Series B - $60M+ in total funding
- 5-star Glassdoor reviews and 100% approve of the CEO
- Start-up founded by serial entrepreneurs who successfully exited with 3 companies before
- The founders have solid relationships in the industry as well as with VC companies
- Provides a SaaS solution for business application management and DevOps
The Ideal Candidate:
- 1-3 years’ experience - growth marketing or product marketing
- Methodical, curious, self-sufficient, data-driven, analytical
- Experience working for start-ups/scale-ups – SaaS companies
What You’ll Get:
- Competitive Salary
- Healthcare, 401k match, stock options, unlimited PTO
Job code: 47504
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