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Senior Manager, Marketing Jobs
Company | Klook |
Address | Los Angeles, CA, United States |
Employment type | FULL_TIME |
Salary | |
Category | Technology, Information and Internet,Travel Arrangements |
Expires | 2023-09-08 |
Posted at | 9 months ago |
At Klook, we love creating moments of joy. Our platform connects people around the world with experiences that bring a smile to their faces, at a touch of a button. We are a global team of diverse Klookers who push boundaries every day, learn fast with feedback and take ownership to drive the change we want to see. Together, we help each other make the world a more joyful place. Up for the challenge? Join us today!
What you’ll do
- Ensure compliance of all communications and materials such as media content, guidelines, templates, press releases, etc.
- Analyse, report and optimize marketing channel effectiveness to understand and improve key customer engagement and acquisition metrics.
- Provide input to digital, creative and social teams to ensure their content supports overall messaging and marketing strategies through email campaigns, events, site/landing pages, digital advertising and social media.
- Own and create marketing plans; define the optimal marketing mix; drive growth via innovation; manage the marketing budget; implement and execute marketing campaigns; analyse and report on performance; aiming for continuous optimisation.
- Partnerships and Affiliates: Build best in class, high-impact partnerships to grow Klook’s presence and accelerate customer acquisition locally.
- Collaborate with cross-regional business groups and functional areas to deliver high impact projects for local and global campaigns.
- Inspires the team and develop a strong culture of rapid experimentation, measurement, and optimisation.
- Manage the implementation and execution of integrated marketing and communications plans across multiple channels and functions (social media, performance marketing, partnerships & affiliates, branding & PR) of the Americas business.
- Communicate with all stakeholders on key business metrics, progress, and issues to ensure alignment and high visibility, allowing timely involvement from the stakeholders when required.
What you’ll need
- 6+ years’ experience in e-commerce, online and/or consumer marketing.
- Demonstrated ability to build, execute, and scale cross-functional marketing programs.
- Must be comfortable with data analysis and capable of analyzing data to discover key consumer insights.
- A start-up attitude – highly collaborative with an entrepreneurial, fast-moving, roll-up-your sleeves attitude that’s not afraid to work independently when required.
- Team management experience is a must.
- Strong analytical and quantitative skills - able to use data to develop and measure marketing programs.
- Consistently strives for strong performance; Professional and has a thirst for excellence.
- Strong understanding of consumer insights and media landscape in the local market.
- Bachelor’s degree
- Excellent oral and written communication skills.
- Globally-minded and comfortable working with people from different cultural backgrounds.
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