Event & Field Marketing Director

About Us

Coalition is the world's first Active Insurance provider designed to help prevent digital risk before it strikes. Founded in 2017, Coalition combines broad insurance coverage with a digital risk assessment and continuous security monitoring to help organizations protect themselves in today’s hyper-connected world.

Coalition offers its Active Insurance products in the U.S., U.K., and Canada through relationships with leading global insurers including Allianz, Arch Insurance, Lloyd’s of London, Swiss Re and Zurich, as well as cyber capacity through its own carrier, Coalition Insurance Company. Coalition's Active Risk Platform provides automated security alerts, threat intelligence, expert guidance, and cybersecurity tools to help businesses worldwide remain resilient against cyber attacks.

Coalition comprises a team of cybersecurity and technology experts, as well as experienced insurance professionals, who have come together to build a world-class organization with a massive technological advantage. Our secret sauce is bringing these expertise together to create a world-class organization with one mission: to protect the unprotected as the world digitizes. Today, Coalition is one of the world’s largest commercial insurtechs serving hundreds of thousands of customers worldwide.

Since its founding, Coalition has raised $755 million in equity funding, including $250 million in June 2022, affirming its ability to deliver profitable growth and cementing its position as a long-term business with a clear competitive advantage.

Coalition’s exceptional growth stems from its ability to address real-world problems for organizations of all sizes, and by remaining true to our founding values of character, humility, responsibility, purpose, authenticity and inclusion. We are proud to have been named among Inc.’s Best Workplaces in 2021 and 2023, and one of Fast Company’s Most Innovative Companies in 2022.

About The Role

As the Event & Field Marketing Lead, you will be responsible for creating exceptional experiences that delight our brokers, partners, and employees. You will play a pivotal role in spearheading our events and field marketing initiatives, ensuring that each one is expertly planned, executed, and evaluated to drive business results and leave a lasting impression on our audience.

You will work closely with our sales and marketing teams to align messaging, goals, and objectives across all events and marketing programs. Building on your passion for creating unforgettable experiences, you will lead your team to deliver outstanding results that exceed expectations and set the standard for excellence in our industry, whether they are planning a user conference or a cocktail reception.

Responsibilities

• You will partner with Marketing Operations to develop and implement event measurement strategies and tools to evaluate the effectiveness of events and field marketing programs
• Manage and oversee the planning, logistics, and execution of company events, including industry events, annual company offsite, conferences, customer events, incentive trips, and other special events
• Collaborate with sales, marketing, and product teams to ensure alignment of messaging and goals across all events and marketing programs
• Deliver a lot with a little by effectively managing event and field marketing budgets
• Create and implement inventive field marketing programs that drive demand and strengthen current relationships. These could include local events, roadshows, and experiential marketing programs
• You will develop and execute a comprehensive strategy for event and field marketing that aligns with the organization's overarching targets and aspirations is crucial.

Skills And Qualifications

• 8+ years of experience in event marketing and field marketing with at least 4 years of leading events teams.
• Strong leadership and management skills, with experience leading teams to achieve business objectives.
• Strong project management skills, with the ability to manage multiple projects simultaneously.
• Proven experience in developing and executing successful event and field marketing strategies and programs.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
• Ability to travel as needed to attend events and programs, approximately 40% throughout the year
• Experience managing budgets and tracking ROI and metrics.

Perks

• Competitive compensation and opportunity for advancement
• Flexible PTO policy
• Mental & physical health wellness programs (One Medical, Headspace, Gympass, and more)!
• Annual home office stipend and WeWork access
• 100% medical, dental and vision coverage
• Coalition’s individual pay is determined on several factors, including but not limited to, location, level, skills and experience. The US base salary range for this full-time position is $118,000 - $200,000, and your recruiter can share more on target salary for your location during the interview process.

Why Coalition?

We’re a highly fulfilling, mission-driven team who is committed to building a more diverse and inclusive culture. We want to work with people of all different backgrounds and paths in life, and we trust our team members to take responsibility, share ownership and put in the work, no matter how small the task. We are always looking for collaborative, inquisitive and dedicated individuals to join #OurCoalition and help us on our mission to solve digital risk.

Recent press releases:

To learn more, check out our featured press releases:

• Coalition Launches Active Insurance, Reaches $650M Run Rate GWP
• Coalition Named to Fast Company’s Annual List of of the World’s Most Innovative Companies for 2022
• Coalition Closes $250 Million in Series F Funding, Valuing the Cyber Insurance Provider at $5 Billion
• Coalition launches tech-powered executive risks products with personalized risk assessment for all US small-businesses

Coalition's very foundation is built on respecting and encouraging diversity and inclusion across the organization. Coalition is proud to be an Equal Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

For CA residents, please view important privacy information here. For EU residents, you can view GDPR information here. For any questions regarding CCPA or GDPR, please contact us at [email protected].