Community Manager - North America

We now have an opportunity for a leader to grow our Fjällräven community in North America!

What’s In It For You

When you join us, you are offered several great benefits. Here are some things to expect at Fenix Outdoor:

• Financial wellness program, including access to financial coaching and loans
• Generous schedule of Company Paid holidays
• A stimulating work environment with passionate, enthusiastic co-workers
• Opportunities for personal and professional growth that will elevate your career
• A company that treasures sustainability and acts to create future stewards of nature
• Industry discounts and more…
• 401k with generous company match
• Product discounts on all Fenix Outdoor brands
• Medical, Dental, Vision, Critical Illness, Accident

The anticipated base wage for this Community Manager position is $60,000-70,000 annually.

About The Role

Our North America Community Manager develops connect community strategies and programming that grow our community throughout North America.

This position reports to the Global Brand Experience Director and is based out of our North American corporate offices in Louisville, CO.

What You Will Do

• Be a vocal champion of our users – their needs, how we engage, and how we create life-long loyal followers of our brand
• Translate the overall marketing strategy (from brand leadership) into annual plans for community engagement and activations
• Work closely with the Regional Community Leads to drive traffic to our Fjallraven brand stores
• Mange country and global partnerships with non-profits and organizations, ensuring that we stay relevant and – through these partnerships – both reach new users and deepen relationships with existing users
• Work across Fjällräven channels such as social media, email, PR, and online to engage with new and existing users. You we be a connector that will bring a cross-channel approach to our communications and deliver engaging community content.
• Lead the relationship with our Fjällräven Friends and Fjällräven Guides communities, guiding the network to find new opportunities to engage with our users. By doing this, you’ll create meaningful content that can be used to drive deeper knowledge of nature pursuits and of the products and services that we provide.
• Play an active role in executing plans across channels; take on delivery for projects as necessary; act as the point of contact for community growth in focus market(s)
• Set and deliver objectives and KPIs for our Fjällräven community in North America
• Leverage key community events (such as Polar, Classic, Campfires, in-store events, and online events) to drive awareness and excitement in the brand and to drive participation in the Fjällräven experiences

Who You Are

Requirements:

• You have strong project management and organizational skills
• You have at least 5 years of experience developing community growth strategies and marketing plans
• You have worked with CRM techniques (esp. email and social marketing) to drive engagement
• You have a degree in Marketing or a similar field, or equivalent combination of training and experience
• You have worked in a consumer engagement role (e.g. events, partnerships, physical or online community management) for at least 7 years
• Your analytical skills are excellent, and you readily interpret data to make decisions
• You manage stakeholders with great ability to listen, interpret, influence, and build consensus
• You are a genuine outdoor enthusiast and can bring this enthusiasm into impactful storytelling for our market
• Networking and communication are great strengths of yours; you represent the brand in our stores locally, regionally, and globally and you identify partnerships that will heighten our brand engagement

Preferred (but not required):

• Strong preference for experience running community or loyalty programs
• You have worked for a premium lifestyle brand
• Strong preference for persons that have experience working with nature-focused communitices (e.g. hiking, mountaineering, or other nature activities)

About Us

At Fjällräven, we create life-altering experiences in nature by providing a full range of products and specialty outdoor retail stores across several countries. Our company enables people to enjoy life outside.

We’re a team of nature lovers, some more experienced than others, and we enjoy being outside. Whether in a city park or climbing the peak of a mountain, sustaining the world we live in is a top priority in what we do. After all, our business is nature.

We are buyers, e-Comm specialists and strategists, marketers, communicators, sales staff, customer service reps, business developers, and more. In nature, we’re all the same.

READY TO JOIN OUR TREK?

We’d love to learn more about you! Complete our short online application today to learn more about this opportunity.

Fjällräven celebrates diversity and is committed to continually striving to create and grow a diverse and inclusive workplace for all employees. We provide equal employment opportunities regardless of race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, or gender expression. We aim to facilitate a safe, fair, and kind work environment where all feel welcome and can thrive.