Associate Vice President External Communications

Associate Vice President External Communications

Summary:

Reporting to the Chief Development and Communications Officer (CDCO), and serving as an integral member of the senior leadership team, the Associate Vice President (AVP) of External Communications will develop and implement an integrated strategic communications plan to meaningfully increase Safe Horizon’s visibility, raise the organization’s profile, and actively recruit supporters. The AVP will lead an exciting effort to revitalize Safe Horizon’s brand identity, narrative, and digital presence. This position will oversee and grow the team responsible for Safe Horizon’s external communications efforts including newsletters and donor appeals, website, email marketing, social media, and marketing collateral.

Responsibilities:

• Establish clear metrics for success and, in partnership with CDCO, create fiscal year and quarterly projections for digital revenue and audience growth.
• Build and execute annual calendar of evergreen content, finding unique and interesting ways to share stories and data.
• Integrate a trauma-informed, client-centered approach, using an anti-oppressive and anti-racist lens, into your work.
• Uplift staff and client voices, partnering with programs to authentically communicate Safe Horizon’s mission and impact.
• Coordinate with Government Affairs to amplify budget and legislative advocacy campaigns.
• Provide effective and inspiring leadership. Ensure team members are equipped with the training and support to achieve goals as well as develop professionally.
• Develop an integrated digital strategy including social media, email marketing, website, and digital advertising.
• Build on existing acquisition and donor communication series, work with members of Development team to refine content and expand reach.
• In partnership with the Senior Director of Data and Development Operations, conduct testing, analysis, and optimization of communication efforts.
• Drive campaign strategy via the creation and execution of compelling and timely fundraising campaigns across all channels to achieve donor growth and retention, and department revenue goals.
• Define responsive strategic communications priorities by leading the development of organization-wide values statements, Safe Horizon’s stances on core issues, and external calls to actions following relevant breaking news.
• Work across the organization to identify narrative change opportunities related to Safe Horizon’s mission and build holistic communications strategies to affect change.
• Identify new opportunities for investment in marketing and communications and make recommendations to senior leadership.
• Partner with video production, design, and digital vendors to bolster creative and implement best marketing practices.
• Promote a culture of high performance and continuous improvement that values initiative, collaboration, and creativity.

Qualifications:

• Experience navigating large, complex organizations.
• Demonstrated commitment to anti-racism and experience communicating with, and on behalf of, diverse demographic groups.
• Strong project management skills with ability to handle multiple projects and tasks, often in a fast-paced environment.
• Strong interpersonal skills, with the ability to work effectively in a collaborative, team-oriented environment.
• Substantial staff leadership and mentoring experience.
• Genuine appreciation for Safe Horizon’s mission.
• Deep knowledge of effective communications strategies.
• Bachelor’s degree or equivalent relevant experience.
• A minimum of eight years of related experience in communications, digital strategy, marketing and/or external affairs.
• Excellent written and verbal communication skills, with a track record of breaking down complex issues into accessible, compelling, and actionable content.
• Exceptional judgment and integrity.

If hired, I agree to abide by all of Safe Horizon’s rules and regulations, and understand that, if employed, my employment may be terminated with or without cause, and with or without notice, at any time, at the option of either the company or me. I further understand that no representation, whether oral or written by any representative or agent of the organization, at any time, constitutes a contract of employment.
AmeriCorps, Peace Corps and other national service alumni are encouraged to apply.
Technology Statement:

Applicants may be responsible for providing the equipment and tools they need to work remotely as required, such as access to a computer, internet service, and phone service. Safe Horizon will discuss potential solutions with candidates and may assist where needed and agreed to in advance.
Please follow this link to view complete EEO Law and complaint filing information: https://www.eeoc.gov/sites/default/files/migrated_files/employers/eeoc_self_print_poster.pdf

Hiring Pay Range: 118,800.00 - 133,650.00 Salaried

Full-time Hours: 35 Hours per week

Full-time Benefits: Vacation Time, Paid Sick Time, Holidays, Medical, Dental, Vision, 403(b) Retirement Plan, Company Life Insurance, Medical/Dependent Care Flexible Spending Accounts, Tuition Assistance Program, Commuter Benefits Program, Gym Reimbursement, Parental Leave, Employee Learning Center