Slate Strategist Jobs

About Carnegie:

For more than 35 years, Carnegie has been a leader and innovator in higher education marketing and enrollment strategy. We believe that genuine human connection is the key to capturing attention and building affinity. Our core philosophy fuses the principles of human

psychology with marketing and enrollment innovation; we measure and then market to a student’s unique behaviors and motivators to create deep connection and real conversation.

Duties and Responsibilities:

• Supervisory Responsibilities
• Take the strategic lead in Annual Campaign Assessments for each client, providing overall insights on key outcomes and recommendations for the next cycle in collaboration with the Slate Strategist
• Slate Campaign Strategy
• Contribute to team innovation ideation conversations, taking ownership of projects, processes, and integrations that interest them and meet the needs of the team
• Own the build and maintenance of Slate Deliver campaigns for partner institutions, including email builds (no copywriting or designing), population/rule configuration, report builds, and more
• Potential to directly manage one Slate Strategist Associate, meeting regularly with them, providing mentorship and guidance, and overseeing their growth and development
• Play a crucial role in communication flow creation alongside the assigned copywriter, providing strategic insights based on past campaign performance and industry trends
• Analyze Slate reports to note takeaways and recommendations to optimize campaign performance and conversion; present strategic findings to clients via regular campaign check-in calls
• Provide constructive and timely performance evaluations for direct report
• Actively communicate with clients about Slate builds, explaining processes, strategy, and implications over scheduled calls or in writing
• Collaborate closely with members of the client project team (Accounts, Creative, and Slate Strategist Associate) to assure smooth and accurate campaign operations
• Slate Campaign Configuration and Monitoring
• Internal Project Contribution

Knowledge/Skills/Abilities:

• Effective communication and time management skills for a remote work environment as well as the ability to use/learn multiple technology platforms and switch between them on a regular basis
• Interpersonal skills to positively collaborate with team members and represent the company to clients
• Excellent organizational skills; attention to detail, multitasking, prioritization, and decision-making skills
• Physical ability to be in a stationary position at a desk and work at a computer for prolonged periods
• Thorough knowledge of Slate communications operations through Deliver; working knowledge of enrollment communications strategy and Slate campaign reporting

Credentials and Experience:

• Associate/bachelor’s degree or equivalent life/work experience
• Minimum of one year of intermediate to advanced experience in Technolutions Slate CRM; experience within the Deliver module required
• Minimum of one year of experience in higher education

You Should Join Us!

We’re a fast-growing and innovative company, set apart by our incredible people. We’re a supportive, fun-loving group with diverse interests and talents. In addition to getting to work with fantastic people and do work you love, here are some items you can list in your “pros” column:

• 401(k) with company match
• Growing company with a family feel
• Entrepreneurial approach and spirit
• Fun company events and laid-back culture
• Half-day summer Fridays
• Private health / dental / vision
• Generous holiday and PTO package
• Flexible work environment (remote, in-office, and hybrid roles)
• Industry exposure and professional development
• Opportunities for advancement