Summary

This role is responsible for planning, coordinating, and leading all Product Management elements of the USCAN Maternal & Infant portfolio to grow revenue and maximize margin. This role will actively mine voice of customer and market insights to formulate and operationalize product strategy, tailor product configurations and pricing for customer segment value, identifying growth opportunities, guide product roadmaps with Global MIC, and partner with Services product management on comprehensive equipment + services solutions. This role covers the geographies of United States and Canada and is a remote position.

Essential Responsibilities

• Lead headquarters customer visits, presenting product portfolio and roadmap presentations in partnership with global modality.
• Catch and commercialize new product introductions from global including development of product configurations, quote descriptions, and pricing in coordination with Lead Business Integrators. Partner with Marketing on Value Proposition refinement and Learning & Development on sales enablement training.
• Work horizontally with Life Care Solutions, Services & Healthcare Financial Services to develop, evaluate and launch new region-specific commercial offerings (i.e. subscription models).
• Employ market research, industry trends, voice of customer, market share, win/loss analysis and competitive intelligence and price realization to develop product strategy and influence roadmap development.
• Work closely with MIC VP and Marketing Director to develop and execute showsite and key opinion leader strategies.
• Ensure compliance with NCA process, quality systems and regulatory requirements.
• Lead NPI product evaluation contracting and management (ME/pilot sites for product rollout / product pivot).
• Work cross-functionally and horizontally to design, develop & test, commercialize, operationalize and continuously evolve the MIC solutions portfolio.
• Liaise with Enterprise Operations to provide technical support for RFPs, create and manage catalogs (including long/medium/short descriptions and set-up in CPQ, NPI change orders and backlog conversions, management of flex trials, and technology obsolescence agreements.
• Lead strategy, process and communication of FMIs, Field Upgrades, and equipment End of Life.

Qualifications/Requirements

• Leadership skills to lead teams and shape/lead growth vision and marketing strategy
• Team oriented – ability to motivate and work well with diverse, cross-functional teams
• Excellent oral and written communications skills
• Degree in Marketing, Business Administration or related field experience in product management, marketing, finance or commercial role
• 5+ years’ experience in product management, marketing or related field
• Strong analytical and process skills
• Ability to travel and willingness to work flexible hours to accommodate needs of customers and sales teams

Desired Characteristics

• Experience leading and developing teams
• Influencing skills – ability to motivate individuals and demonstrate organizational influence
• Deep marketing expertise in market & customer insights, product commercialization and branding
• 12+ years’ experience in marketing, product marketing or related field
• Healthcare product/industry acumen
• Innovation – develop new ideas through collaboration and execute on creative ideas
• MBA or Master’s degree in Marketing, Business Administration or related field

The salary range for this position is $136,000.00 - 170,000.00 - 204,000.00 USD Annual. The specific salary offered to a candidate may be influenced by a variety of factors including the candidate’s experience, their education, and the work location. In addition, this position is eligible for a performance bonus. Available benefits include health, welfare, retirement and paid leave.

We expect all employees to live and breathe our behaviors: to act with humility and build trust; lead with transparency; deliver with focus, and drive ownership –always with unyielding integrity.

Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you’d expect from an organization with global strength and scale, and you’ll be surrounded by career opportunities in a culture that fosters care, collaboration and support.

While GE Healthcare does not currently require U.S. employees to be vaccinated against COVID-19, some GE Healthcare customers have vaccination mandates that may apply to certain GE Healthcare employees.

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Additional Information