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Senior Paid Search Marketing Manager- Ecommerce
Company | Cella |
Address | , Remote |
Employment type | |
Salary | $100,000 - $115,000 a year |
Expires | 2023-10-04 |
Posted at | 9 months ago |
Location: Remote
Job Type: Permanent
Compensation Range: $100,000.00 - 114,999.87 per year
We are looking for a talented Senior Paid Search Marketing Manager-eCommerce to join our client for a direct-hire, fully remote role!
As the person in this position, your primary responsibility will be to manage the company's pay-per-click media programs, which encompass paid search and shopping. These programs are a crucial aspect of our targeted marketing approach, and you will have complete ownership over them. Your key objective will be to develop and execute effective strategies that drive more traffic, conversions, and revenue, both online and in-store.
Responsibilities:
- Manage daily data feeds to ensure proper transmission of product and inventory data to advertising platforms, and proper health of the feeds.
- Identify opportunities to improve channel performance, both online and in-store.
- Manage ongoing test and learn environment to continuously test/fail/succeed/learn/iterate/scale.
- Track the full spectrum of KPIs from leading indicators down to conversion metrics to ensure continuous performance optimization and improvement.
- Develop a strategic roadmap for growth through optimization projects, testing ideas, and other key initiatives.
- Day-to-day planning, execution, and analysis of paid-search and product listing ads programs.
- Lead team to effectively manage programs and achieve joint goals.
- Manage budgets to meet company goals while staying within budget limits on a monthly/weekly/daily basis.
- Work closely with e-commerce/development team to ensure proper health of product data feeds.
- Collaborate cross-functionally with other teams on various digital marketing projects.
- Including Paid Search, Product Listing Ads, and Local Inventory Ads.
- Oversee end-to-end operations of pay-per-click media channels.
- Including Paid Search, Product Listing Ads, and Local Inventory Ads.
Qualifications:
- Experience level: Manager
- Minimum 5 years of experience
- Paid Search (5 years of experience is preferred)
- Education: Bachelors
- Datafeed Marketing (5 years of experience is preferred)
- E-commerce (5 years of experience is preferred)
- Skills:
- Paid Search (5 years of experience is preferred)
- Datafeed Marketing (5 years of experience is preferred)
- E-commerce (5 years of experience is preferred)
JOBID: 1021290
#LI-CELLA
#LI-KD1
#LI-REMOTE
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
At Cella, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact [email protected].
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Randstad offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).
For certain assignments, Covid-19 vaccination and/or testing may be required by Cella's client or applicable federal mandate, subject to approved medical or religious accommodations. Carefully review the job posting for details on vaccine/testing requirements or ask your Cella representative for more information.
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