Sales And Marketing Content Writer

Management Level
G
EQ is a leading international provider of shareholder, pension, remediation and credit technology. With over 5,000 employees, it supports 37 million people in 120 countries. EQ’s purpose is to care for every customer and simplify every transaction, delivered with less of an impact on the environment. In December 2021 EQ formally moved into private ownership by affiliates of Siris Group Capital, LLC.
EQ and AST have joined forces. Together, EQ and AST in the U.S. are a leading provider of ownership data management, analytics and advisory services to public and private companies as well as corporate issuers and mutual funds. EQ and AST together offer a comprehensive product set, including transfer agency services, cap table management, equity compensation services, proxy solicitation and advisory services, private company solutions and bankruptcy claims administration services. Affiliates include, D.F. King and Co., Inc., AST Private Company Solutions, Inc., and Donlin, Recano & Company, Inc. Learn more at: www.astfinancial.com and www.equiniti.com/us
The Marketing and Sales Content Writer’s role will be to write compelling proposals, RFP responses, and marketing pieces. The successful candidate will be able to take complex subject matter and translate it into relatable and engaging messaging. You will fully understand our clients’ requirements as outlined in RFPs and write responses that showcase EQ as the preferred supplier to meet their needs. As part of marketing initiatives and campaigns, you will help write white papers, blogs, and other digital collateral showcasing EQ’s thought leadership and expertise.
Business Function
Based in Minnesota, the Marketing and Sales Enablement team for the U.S. division of Equiniti supports the lead generation, relationship nurture, brand and external relations of EQ. Success is delivered through marketing qualified leads, successful bids and proposals, and support and growth of brand awareness, new clients and relationship loyalty. We deliver industry events, webinars, marketing campaigns, media relations, product launches, collateral, requests for proposal, and brand ambassadorship through consistent, timely messaging for clients, prospects and shareholders. We utilize digital platforms, such as LinkedIn, Twitter, Google Ads, Google Analytics, email service providers, and survey service providers.
Core Duties/Responsibilities
The successful candidate will be responsible for the following:

• Provide a quality check on all final marketing content prior to delivery of pitch and/or proposal
• Produce copy for a wide range of print and online marketing pieces including: brochures, websites, press releases, emails, advertising and proposals
• Maintain and update proposal content library
• Participate in strategy sessions with marketing, sales and appropriate pitch team members
• Analyze Requests for Proposal (RFPs) to understand requirements to develop compelling proposals, tailoring existing content and developing new content based on subject matter expert (SME) input to convey win themes
• Work closely with sales team in proposal development by establishing the proposal-specific requirements, managing the workflow, and delivering the results to the sales team/client on time to agreed-upon quality standards
• Ensure high-quality, error-free, and professional documents
• Collaborate with sales, marketing, product, and operations teams to gather information and language needed for responses
• Ensure best practice sharing and adoption across sales enablement and marketing collateral

Skills, Capabilities And Attributes
The successful candidate will demonstrate the following experience, skills and behaviours:

• Must be able to effectively read, write and speak English
• Ability to quickly absorb complex information and translate it into concise concepts that can be communicated effectively
• Clear and compelling communication style (written and verbal)
• Exceptionally detail-oriented, with a focus on quality and consistency
• Proficient use of Microsoft Office, with demonstrated capability in Word, Excel and PowerPoint
• Proven ability to manage multiple priorities
• 2-5 years of experience as a RFP or copy writer
• Excellent grammar, spelling, reading and writing skills, including B2B writing skills

Education

• Bachelor’s degree

Minimum pay $60,100
Equal Opportunity Statement
We are an equal opportunity employer and make employment decisions without regard to race, creed, religion, national origin, sex (including pregnancy, gender identity, and sexual orientation), parental status, marital status, national origin, age, disability, family medical history or genetic information, political affiliation, military service, status with regard to public assistance, or any other characteristic protected under federal, state, or applicable local law.
Covid Policy
EQ is committed to providing and maintaining a workplace that is free from known health hazards. Employees hired into client facing roles or those requiring business travel, may be required to be vaccinated against COVID depending on client requirements and travel restrictions. All current and future EQ employees are required to adhere to all health, safety and environmental policy and procedure requirements as a condition of employment.