Content Strategist/Writer - Freelance [Remote]

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• LOCATION: Remote -United States only (TimeZone: EST | Partial overlap)
• ESTIMATED DURATION: 40h/week - Short term
• HOURLY RANGE: Our client is looking to pay $90 – $105/hr
• JOB TYPE: Freelance, Contract Position (no agencies/C2C - see notes below)

THE OPPORTUNITY
Requirements What You’ll Be Working On
We are seeking a talented and experienced Editorial/Marketing Content Strategist and Writer to join our team on a 3-month assignment. In this role, you will be responsible for executing a full content strategy and creating engaging digital content for our lifestyle brand. The ideal candidate will have a passion for health and wellness and experience in B2C marketing. You should possess excellent writing skills and a creative mindset to deliver high-quality content across various platforms, including ecommerce, articles, blogs, and more.
Qualifications:

• Strong imaging skills, with the ability to create visually appealing content.
• Demonstrated ability to develop and execute a content strategy that aligns with business objectives.
• Experience in creating editorial, marketing, and ecommerce content
• A portfolio of previous work demonstrating your ability to create compelling and engaging content.
• A passion for health and wellness, with knowledge of current trends in the industry.
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Familiarity with content management system Contentful, and the ability to publish and distribute content effectively.
• Knowledge of SEO best practices and the ability to create SEO-friendly content.
• Creative thinking and problem-solving abilities to develop innovative content ideas.
• 5+ years of proven experience as an Editorial/Marketing Content Strategist/Writer or similar role.
• Strong research skills and the ability to translate complex information into clear and concise content.
• Strong collaboration and communication skills to work effectively with cross-functional teams.
• Exceptional time management and organizational skills to meet deadlines and handle multiple projects simultaneously.

Responsibilities:

• Maintain a consistent brand voice and style throughout all content produced.
• Utilize imaging skills to create visually appealing content that enhances the overall brand experience.
• Utilize content management system Contentful to publish and distribute content effectively
• Create engaging and persuasive copy/content that drives brand awareness, engagement, and conversions.
• Conduct thorough research on health and wellness topics to ensure accuracy and relevance in content creation.
• Write content for social media posts, email marketing campaigns, and other promotional materials.
• Stay up to date with industry trends and competitors' content strategies to identify opportunities for improvement.
• Produce well-researched and informative articles, blog posts, and beyond articles that resonate with the target audience.
• Ensure all content is SEO-friendly, optimized for search engines, and follows best practices for online visibility.
• Develop and execute a comprehensive content strategy aligned with the company's goals and target audience.
• Collaborate with designers to produce high-quality multimedia content.

Apply Now!
Braintrust Job ID: 6685
C2C Candidates: This role is not available to C2C candidates working with an agency. If you are a professional contractor who has created an LLC/corp around their consulting practice, this is well aligned with Braintrust and we’d welcome your application.
Braintrust values the multitude of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.