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Marketing Manager - Wellness Clubs

Company

Canyon Ranch

Address Fort Worth, TX, United States
Employment type FULL_TIME
Salary
Category Hospitality
Expires 2023-09-15
Posted at 8 months ago
Job Description
Overview


Canyon Ranch is the leader in Wellness Guidance. We’ve been inspiring people in finding their “well way of life” at our world-famous resort destinations since 1979. Our guests experience lasting transformation through curated pathways that answer their wellness intentions. We deliver personal guidance from world-class experts in health & performance, food & nutrition, spa & beauty, fitness & movement, and mind & spirit that inspire proven, lasting impact on Canyon Ranch guests as they pursue their well path.


As a trailblazer and leader of the integrative wellness lifestyle, we offer immersive, life-changing destinations in Tucson, Arizona and Lenox, Massachusetts, a wellness retreat in Woodside, California and the largest day spa in North America at The Venetian Resort in Las Vegas.


Responsibilities


WHAT YOU'LL DO AT CANYON RANCH


The Marketing Manager Wellness Clubs is responsible for understanding all aspects of our new Wellness Clubs concept as well as its relation to the overall Canyon Ranch brand. This role has three main functions: promoting awareness of Canyon Ranch Wellness Clubs, project management of all Club communications (visual & written) while ensuring proper execution onsite, and supporting programming, community, spa/salon, fitness/health with guest communication.


This role supports both the Fort Worth Wellness Club as well as the Houston Wellness Club in 2025 and future clubs to be announced.


The Marketing Manager give marketing support to all revenue generating departments and assists with action plans to advance sales through marketing efforts. The marketing manager is responsible for developing club marketing strategies, promoting club growth and expansion, implementing club marketing and promotional plans, and using a variety of data to improve communication and increase volume and profitability. The essence of this role is focused on achieving club business objectives in the short and long term.


Qualifications


WHAT YOU'LL NEED TO BE SUCCESSFUL


  • Proficient skills in Microsoft office applications including Word, Excel, PowerPoint, Adobe Pro, WorkFront and Outlook.
  • Marketing degree or equivalent years of experience
  • Ability to develop and maintain a budget and expense goals.
  • Valid Driver’s license and acceptable driving record
  • Empathy for guest concerns and awareness to resolve issues with high level of service
  • Successful applcants for the role will have the following:
  • Controls expenses to meet budget guidelines.
  • Minimum 3+ Years of experience in Marketing in a Project Coordinator or Project Manager equivalent


What You’ll Receive As a Colleague


  • Competitive salary and benefits package, including health, dental, and vision insurance, 401k matching, and paid time off
  • YouPlay - Exclusive access to Canyon Ranch amenities and discounted programs at our properties
  • Opportunities for professional development and growth
  • A supportive and collaborative team environment
  • Partner and collaborate with world-class experts in the fields of health, fitness, spa and spirituality


This position is full-time and onsite at our Fort Worth, TX location.


Canyon Ranch is a 14-time winner of Travel + Leisure’s Best Spa Award, a winner of the LUX Life Magazine Most Pioneering Holistic Health & Wellness Resort Award and Conde Nast Traveler Readers’ Choice Awards, an 11-time recipient of the Condé Nast Traveler Best Destination Spa Award, and both wellness resorts were named in the 2019 U.S. News & World Report Best Hotels rankings.


We are proud of our ability to help transform lives. It motivates us. It energizes us. It fulfills us.


Are you ready to join our cause?