Manager, Influencer Marketing, Fenty Beauty

POSITION SUMMARY

The Manager, Influencer Marketing will lead the development and execution of influencer marketing paid strategies, campaigns, and initiatives for Fenty Beauty. They will oversee and manage all aspects of influencer and artistry activities including influencer identification, vetting, and relationship and product management. The incumbent is outgoing with exceptional interpersonal skills and has demonstrated success identifying industry trends, building, and maintaining strong relationships, and creating campaigns with authentic storytelling. They will be a strong communicator, as they will need to communicate and balance priorities and requests across multiple projects and cross-functional partners. The dynamic person is well-versed in influencer marketing, experiential, and digital/social best practices. Requires up to 25% travel.

Location: San Francisco, CA or Los Angeles, CA

RESPONSIBILITIES

• Develop and manage end-to-end influencer campaigns including framing the campaign and program strategy, curating talent, negotiating rates, managing contract development, asset management, and performance reporting
• Cultivate and apply a keen understanding of the brand’s business and priorities
• Develop presentations to communicate influencer marketing strategy and plans with the purpose of getting buy-in from leadership and internal/external partners
• Cross-functional collaboration with teams in other areas as needed
• Recommend social content marketing plans to be executed in partnership with influencers
• Responsibly represent the brand and manage relationships with all influencer partners and talent managers

REQUIREMENTS

• 3+ years of experience in principles and practices of influencer marketing and social media
• Exceptional relationship-building skills; professional savvy and organizational agility to leverage partnerships across the organization to get work done
• Ability to manage multiple programs and problem-solve in a deadline-intensive environment
• Organized, detail-oriented and proactive
• Passion for or experience in beauty/cosmetics
• Superior written and verbal communication skills
• College degree or equivalent experience related to Influencer Marketing/Social/PR