Project Manager & Social Media-Influencer Marketing Specialist

Join our team and take on this exciting opportunity to combine your project management expertise with your passion for social media and influencer marketing.

We are seeking a dynamic and talented individual to join our team as a Project Management and Social Media-Influencer Marketing Specialist. In this role, you will be responsible for overseeing and executing projects while also assisting our social media and influencer marketing initiatives. You will play a pivotal role in implementing successful strategies that elevate our brand presence, engage our target audience, and build meaningful relationships with influencers.

Responsibilities:

1. Project Management:

- Lead and manage cross-functional projects from initiation to completion, ensuring adherence to timelines and quality standards.

- Define project scope, objectives, and deliverables in collaboration with marketing team.

- Develop comprehensive project plans, including resource allocation, task assignment, and risk management.

- Own execution of special brand initiatives including our experiential bus activations and holiday campaigns.

- Monitor project progress, identify and anticipate potential roadblocks, and implement effective solutions and suggest process improvements, tools and optimizations where needed.

- Foster strong communication and collaboration among team members and stakeholders to ensure project success.

2. Social Media:

- Support social media strategy aligned with our brand objectives and target audience.

- Develop engagement with our community, for various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, etc.

- Manage the content calendar, ensuring consistent and timely delivery of high-quality posts, stories, and other multimedia content.

- Monitor social media trends, analyze performance metrics, and make data-driven recommendations for optimization.

- Foster engagement and interact with our online community, responding to comments, messages, and inquiries.

3. Influencer Marketing:

- Identify and research potential influencers aligned with our brand values and target audience.

- Develop and maintain relationships with influencers, negotiating collaborations, and managing partnerships.

- Collaborate with influencers to create impactful and authentic content that aligns with our brand messaging.

- Monitor and evaluate influencer campaigns, measuring the effectiveness of collaborations and adjusting strategies as needed.

- Stay updated on industry trends and best practices in influencer marketing to drive innovation and competitive advantage.

Requirements:

- Bachelor's degree.

- 2+ years of marketing experience, preferably within the beauty & lifestyle industry

- Proven experience in project management, preferably in beauty and digital environment.

- Demonstrated success in developing and executing social media strategies across various platforms.

- Strong understanding of influencer marketing and experience in managing influencer collaborations.

- Excellent communication skills, both written and verbal, with the ability to craft compelling content.

- Analytical mindset with proficiency in analyzing data and performance metrics.

- Ability to work independently, prioritize tasks, and meet deadlines in a fast-paced environment.

- A proactive, creative problem-solver with the ability to work independently in a fast-paced environment

- Passion for Clean Beauty and Skincare!

- Proficiency in social media management tools and analytics platforms.

- Familiarity with Asana project management tool is a plus.