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Manager - Global Marketing Strategy - Sports
Company | 2K |
Address | Los Angeles, CA, United States |
Employment type | FULL_TIME |
Salary | |
Category | Computer Games |
Expires | 2023-09-21 |
Posted at | 8 months ago |
Who We Are
- Lead recurring and adhoc meetings on behalf of the GMS team.
- Provide project management and support for team projects while managing up and delegating down across the team.
- Develop strong presentations with succinct and compelling narratives.
- Identify risks in advance and communicate appropriately.
- Manage external partners, talent, licensors and agencies across marketing collaboration, execution events, partner content, co-branded media, social and in-game activations in partnership with Events, Social, Influencer and Live Services teams.
- Work with cross-functional teams to coordinate and effectively execute on marketing activations across Insights, PR, Live Services, Influencer, Social, Community, Territories, Sales, Web, Media, Legal and Creative.
- Support in the development of brand and channel strategies during planning and execution phases.
- Lead in the day-to-day processes of Global Marketing Strategy execution including 360 plans, cross functional workflows such as creative development, media planning, social, web and other content development with respective teams.
- Lead the development and coordination of Web and Media strategies and plans.
- Effectively manage stakeholders, get buy in, and present new ideas and projects.
- Brief, project manage, and champion creative production across Marketing, Creative, Legal, Partner approvals and other necessary parties.
- Provide ongoing support of communication and game content feedback to Development Studios.
- Be a representative of the Global Marketing Strategy team and liaise with Territory teams to ensure they receive assets and latest calendar updates.
- We are a fast-paced, dynamic team – the ability to multitask, pivot, roll with the punches, and do it with a positive attitude is paramount.
- Ability to listen, take direction, problem solve, and take-action
- Self-starter, able to take ownership over tasks and carry them throughout to the end
- High passion for, and knowledge of, the gaming, sports, lifestyle brands landscape
- Strong competence in understanding both artistic and scientific aspects of marketing and the ability to expertly lean into – or balance – either discipline for any challenge
- Possess excellent communication skills, both written and verbal
- Previous games and/or sports marketing related industry experience a plus
- Strong deck and presentation skills a must
- Ability to prioritize tasks and succeed under pressure of time, of changing and challenging situations, and of high expectations from team
- Undergraduate degree, preferably in marketing, sports, or communications
- 5-7 years of relevant experience
- Strong EQ and people skills with ability to effectively and positively influence
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