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Sports Marketing Manager - Athletes

Company

Deckers Brands

Address Goleta, CA, United States
Employment type FULL_TIME
Salary
Category Retail Apparel and Fashion,Manufacturing,Retail
Expires 2023-09-21
Posted at 8 months ago
Job Description
At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.
Job Title: Sports Marketing Manager – Athletes
Reports to: Director, Global Sports Marketing
Location: US Remote
The Role
Under the supervision of the brand’s Director of Global Sports Marketing and in collaboration with cross-functional teams, you will drive HOKA’s Global Athlete partnerships across Road, Track Triathlon and Trail sub-sections.
Your Impact
You will manage HOKA’s global Athlete partnerships and implement a cohesive strategy with all regions. You will ensure that the Brand is maximized through its Athletes partnerships, related brand awareness and product authentication. You will work closely with the sports marketing Director in the development and implantation of a short-term and long-term Athlete strategy that aligns with overall brand objectives.
You will lead Athlete activations, as it relates to Global Brand Marketing, product launches and related initiatives. You will work closely with Global Brand Communications to further maximize Athlete accomplishments and internal/external awareness.
You will lead Athlete interaction with the product teams, including testing, feedback and overall relevant vertical strategy assistance. You will manage the Athlete related budget, including athlete salaries, uniforms and related T&E.
The primary functions of this role, include but are not limited to:
Manages HOKA’s global sports marketing Athlete’s portfolio
Manages and implements the Global Athlete strategy, working with all HOKA cross-functional teams to ensure consistency and achieve measurable results in all aspects of the program.
Provides daily management and oversight of the Athlete global partnerships, including: activation, product coordination, seeding.
Manages Athlete budgets, including invoices, documentation, and securing payments to reconcile all budgetary expenses with strict adherence to internal processes and timelines
Manage Athlete activation strategy to maintain appropriate brand presence and collaborate with Global Brand Communications to collect relevant Athlete content to be utilized by the brands.
Research future Athlete partnerships to align and maximize HOKA brand objectives.
Facilitates contract negotiation with Deckers legal dept. and any HOKA trail partner global (contract), including management of all responsibilities outlined therein.
Who You Are
  • Exceptional leadership skills
  • Problem-solver with strong communication skills
  • Proven project management and organizational skills
  • Global sports marketing business knowledge with cross-culture agility
  • Exceptional communication skills & business acumen
  • Comfortable multi-tasking in a fast paced, fluid environment

  • We’d love to hear from people with
    • Excellent management experience overseeing all aspects regarding event management (global and local activations, organic digital content, VIK, licensed product, etc.).
    • Exceptional ability to execute specific digital content, working directly with the appropriate HOKA cross-functional global team
    • Experience working effectively in complex global organizations, satisfying the needs of diverse constituents, and often working under the pressure of competing and sometimes conflicting priorities
    • Experience managing budgets, working across cross-functional teams and all global markets to execute specific annual brand/event objectives
    • Exceptional ability to foster relationships, while simultaneously moving the business forward
    What We'll Give You
    • Financial Planning and wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.
    • Extras, discounts and perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras
    • Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.
    • Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development.
    • Time away from work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever.
    • Health and Wellness - There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
    $95,000 - $110,000
    The salary range posted reflects the minimum and maximum target for new hire salaries for this role in our Goleta, CA location. Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.
    Equal Employment Opportunity
    Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.