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Manager, Consumer Insight Jobs
Company | Disney Parks, Experiences and Products |
Address | Celebration, FL, United States |
Employment type | FULL_TIME |
Salary | |
Category | Entertainment Providers |
Expires | 2023-05-28 |
Posted at | 1 year ago |
Parks, Experiences and Products
- Research and Analysis – Derive insights through various techniques including analysis of survey data, scenario modeling, competitive intelligence, and Walt Disney World guest visitation behaviors to inform strategic decision making.
- Understand bigger picture – Gather a holistic understanding of the strategic context to ask meaningful questions and inform impactful solutions.
- Exhibit curiosity – Be a detective, searching and exploring, asking why, identifying cause/effect, and connecting bits of information to create a cohesive story.
- Influence Others – Communicate findings in an easily understandable, compelling, and actionable way.
- Create fact-based insights leading to business-driving strategies – Test hypotheses and build models to produce objective and clear conclusions and translate those into actionable insights.
- Storytelling – Use impactful visual representations of data insight to craft a story that engages the audience, clearly communicates, and delivers a memorable point-of-view.
- Exercise leadership – Lead and professionally develop an Analyst level cast member.
- Measurement – Identify, develop, execute, manage, and utilize measurement plans and tools to track KPIs.
- Team up with partners – Develop and further relationships with partners to build influence and lead specific work-streams and cross-function deliverables.
- Understanding of business, consumer, and marketplace dynamics
- Demonstrated strategic and analytical thinking skills utilizing multiple methodologies.
- Experience with analytical tools such as Excel, SAS, SPSS or similar application (can develop and manipulate complex spreadsheets and data sets)
- Experience analyzing and evaluating consumer data and developing actionable insight
- Strong communication and storytelling of insight to influence others and advocate for consumers, customers, and Guests.
- Experience leading cross-functional analytical teams.
- Minimum 5 years relevant experience in a related field (e.g. marketing/sales, market research, journalism, forecasting, business analytics, strategic planning, new product development, predictive modeling)
- Experience in quantitative research design and analysis
- Demonstrated ability to integrate multiple data sources into clear, actionable insight.
- Experience with SQL, SAS, SPSS or Tableau
- Forecasting consumer behavior/experience with models
- Bachelor's degree or equivalent – relevant areas include, but are not limited to Research, Economics, Cognitive Science, Journalism, Business, Engineering
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