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Digital Marketing Associate Jobs
Company | Ruder Finn |
Address | New York, United States |
Employment type | FULL_TIME |
Salary | |
Category | Advertising Services,Public Relations and Communications Services |
Expires | 2023-08-11 |
Posted at | 10 months ago |
Ruder Finn is seeking a talented Digital Marketing Associate to join our growing integrated marketing team. This person should have a genuine interest and curiosity about digital brand strategy & reaching a target audience, with experience executing paid media to help meet business objectives and drive optimized client outcomes.
Key Responsibilities
- Lead social monitoring/community management across a variety of clients
- Take part in internal and client meetings/calls to discuss strategy, creative and activation to support client business objectives and retailers (brick-and-mortar and online, including DTC)
- Assist with competitive & category research
- Stay up to date on current digital marketing/social media channel trends and updates, sharing with the team on how the changes/updates may impact or improve campaign results
- Assist in reporting/pulling metrics for client reports with an understanding of platform analytics & Google Analytics/GA4 (Shopify, etc. is a plus)
- Set up & optimize social media advertising campaigns including, but not limited to, A/B message testing, audience segmentation/development, and metrics reporting (META experience required, LinkedIn, TikTok & Twitter experience a plus)
Additional Areas of Opportunity
- Draft/ideate client social media content and formats with the team, help in content creation (images, short-form video, Reels, captions, etc.) and schedule approved social content
- Support influencer marketing programs including, but not limited to, research & list building, pitch development, contracting, outreach, content reviews, and managing internal tracking spreadsheets
Qualifications
- Confident presentation skills
- Bachelor’s degree in Marketing, Digital/Integrated Marketing, or related field preferred
- Detail-oriented, organized, and dedicated
- Proficient in Microsoft Office Suite (PowerPoint, Word, Excel, Outlook)
- Great energy, curiosity to do and learn new things to support agency growth and offerings
- 1+ years of experience in digital marketing/advertising for consumer brands, additional experience in influencer marketing a plus
- Proactive and enthusiastic with an ability to juggle tasks for multiple client accounts and meet deadlines
- You are a digital native yourself, active in social channels and inquisitive on new channel offerings
- A self-starter who has strong problem-solving skills and is always curious to learn more; is driven to own your work and responsibilities
Added Experience in These Areas a Bonus
- Social content development (Canva, Photoshop, etc.)
- Execution of influencer marketing campaigns
The anticipated salary range for this position, at the time of posting, is $55,000 - $65,000. The salary of the applicant selected for this role will be based on a variety of factors, including but not limited to, education, internal equity, geography, relevant years of experience, certifications, skills, abilities of the selected applicant, and other job-related qualifications. In addition, a range of medical, dental, vision, disability, 401(k) matching, paid time off, and/or other benefits also are available by the company.
Benefits & More
- Transit benefits
- On-site and off-site social gatherings
- Workplace flexibility
- Generous PTO policy with paid maternity/paternity leave
- Monthly allowance for cell phone, office equipment, etc.
- Professional learning and development opportunities
- You will receive a competitive base salary and bonus opportunity
- You will also be able to enroll in our Health, Dental, Vision, company paid Life Insurance, Flexible Spending Account, as well as 401k (match) plan.
Ruder Finn provides equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information, military and veteran status, and any other characteristic protected by applicable law. Ruder Finn will not tolerate discrimination or harassment based on any of these characteristics. Ruder Finn believes that diversity and inclusion among our employees is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.
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