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Crocs: Associate Creative Director
Company | Crocs |
Address | Broomfield, CO, United States |
Employment type | FULL_TIME |
Salary | |
Category | Manufacturing,Retail |
Expires | 2023-09-27 |
Posted at | 8 months ago |
A world leader in innovative, casual footwear, Crocs, Inc., is dedicated to the future of comfort. Our original and most famous style, the Classic Clog, is instantly recognized around the world — and for good reason: since 2002, we’ve sold more than 600 million pairs in over 90 countries! We achieved our status as a global leader in the casual footwear category by taking an inherently simple approach to uniting style, modern comfort, and value.
- Maintain brand voice and brand consistency across regions and channels
- Work with the global creative team in preparing seasonal product campaigns to be viewed through a global lens, as well as other business units or global marketing initiatives
- Have a committed understanding of Wholesale, Crocs Retail, and Crocs eCommerce campaigns, social
- Collaborate with the Creative and Marketing teams on all outgoing marketing pieces
- Collaborate with Product and Merchandising teams to develop product positioning and develop seasonal stories
- Design internal corporate presentations and projects as needed
- Ensure accuracy of consumer-facing content
- Build and evolve visual guidelines for Crocs
- Collaborate with local Creative Agency Partners and help direct them on the Crocs brand
- Handle and direct a team of creatives
- Excellent Copywriting
- Ability to present and communicate ideas effectively and influence cross-functionally
- Knowledge and understanding of advertising principles and evolving standard processes for eComm, digital, print, and retail copy
- 3+ years supervisory responsibility of creative teams
- Expert level graphic design skills
- Bachelor’s Degree in Advertising, Graphic Design, Fine Arts, Copywriting, or similar experience
- 10+ years’ experience with an in-house creative team or agency
- Understanding of consumer profiles, research, and data that informs marketing strategies
- Ability to commit to the creative vision and passionately execute marketing materials
- Ability to manage and direct the work of others
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