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Communications Planner Jobs
Company | VCCP |
Address | New York, United States |
Employment type | FULL_TIME |
Salary | |
Category | Advertising Services |
Expires | 2023-08-01 |
Posted at | 10 months ago |
THE BIG PICTURE:
VCCP is an international integrated communications agency, founded in 2002 on the principles of simplicity, collaboration, un-preciousness and integration around ideas rather than channels.
We are the challenger agency for challenger brands and transform the fortunes of our clients by challenging and disrupting the categories they operate in.
With offices in London, Madrid, New York, Prague, San Francisco, Shanghai, Singapore and Stoke on Trent, VCCP produces award-winning work for our clients.
OUR CULTURE:
The VCCP Partnership has a unique culture, and we are looking for people who will make a positive contribution to this, therefore the candidate must have the following attributes:
- Take pride in their work
- Take responsibility
- A collaborative nature
- Have an honest approach
- An entrepreneurial spirit
- Be un-precious and be able to recognise that a good idea can come from anywhere
OUR PURPOSE:
So what do we actually do? Put simply we exist to transform the fortunes of our clients by challenging and disrupting the categories they operate in. It’s why we describe ourselves as ‘the challenger agency for challenger brands’.
ABOUT THE ROLE
This is a truly exciting opportunity to work on one of VCCP’s largest global pieces of business. It’s a completely integrated offering ranging from new product conception to packaging design, comms and cultural activation to social always on. We are the AOR at a Global level, and in 13 markets including the US and Canada. The team on this client is 65 people globally.
This is a unique account on a unique piece of business. It is founder run, and we have a very top table relationship with the CEO, in which you will be client facing on a regular basis.
Our client is on a mission to reach iconic status. To deliver on this, they have a challenger mentality, and are constantly looking for ways to do things better.
The media and comms space is fast evolving. Escalating costs, a divergent audience, and challenges to capture attention. VCCP has expanded its remit, to lead the comms strategy for the business, re-imagining the full comms laydown across the brands portfolio.
This is a leadership position in the business - we are looking for a unicorn. A creatively minded, data-driven person with a proven track record in media, to help us build the most effective comms approach for this client (and others).
KEY RESPONSIBILITIES:
- Provide inspiration for creative teams to develop great work and facilitate communications between departments
- Consistently strive to improve approach, methods and analytics capability deliverables
- Presenting credible conclusions and ideas to clients and other agency leadership team
- Working with the Global CSO on driving the media plan for this key client
- Collaboration with Strategy/Research, Analytics, Creative, and Account Services teams to develop business, marketing and communication strategies that are fueled by customer insight
- Provide strategic direction that will contribute toward increased business and stronger marketing strategies for the client
- Embedding the VCCP relationship with the Media agency
- Advising on the Media and Comms plans for the US markets
Experience
- A proven track record in industry and the ability to hold your own in top-table (Global CMO) conversations.
- A true relationship builder.
- A passion for disruptive comms approaches and an ability to communicate that to clients.
- Our ideal candidate would have experience in both the creative and media agency space.
- A self starter and self reliant.
- As comfortable looking at creative as you are drilling into big data.
If you think that the optimal marketing plan is a mix of :6 YouTube ads and a national billboard buy, you probably won't be the right person for this role 🙂
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