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Associate Product Manager Jobs

Company

Abbott

Address Santa Clara, CA, United States
Employment type FULL_TIME
Salary
Category Hospitals and Health Care
Expires 2023-07-13
Posted at 11 months ago
Job Description
Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries.


Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries.


A global leader in the interventional cardiology medical device industry, Abbott Vascular provides innovative, minimally invasive, and cost-effective cardiovascular technologies. Our extensive portfolio includes drug-eluting stents, bare metal stents, guide wires, balloon dilatation catheters, imaging catheters and software, vessel closure devices and peripheral stents.


Our location in Santa Clara, CA, currently has an opportunity for an ASSOCIATE PRODUCT MANAGER in our Vascular division. This individual will support downstream marketing initiatives and programs from concept through a 360-surround sound execution approach. This will include implementation via the U.S. commercial organization, conferences, and digital media.


What You’ll Do


As the Associate Product Manager, you will work to implement marketing and sales strategy for one or more of the organization's more complex and strategically significant products in order to meet established sales or market share targets. You will be a key contributor in the development and execution of best-in-class tactile plans utilizing deep marketing insights to drive innovative marketing campaigns. In this position, you will be regarded as a technical expert related to assigned products with broad knowledge of related fields. You will work closely with the U.S. commercial organization, internal stakeholders and external customers.


  • Collaborate with Marketing Communications to guide messaging, branding, and external communications efforts. Plan and execute multi-channel marketing programs and campaigns.
  • Manage conference activities, create symposia presentations, and build relationships with key opinion leaders (KOL) to drive customer engagement.
  • Work with Demand Planning to prepare sales forecasts and adjust according to performance.
  • Develop, manage, and implement sales promotional pieces to support business strategy. Create sales tools for effective customer communications (brochures, presentations, messaging, sales aids and other media).
  • Maintain positive and cooperative communications and collaboration with all levels of employees, customers, contractors, and vendors.
  • Collaborate with Commercial Excellence and Marketing Intelligence to monitor sales volume, revenues, and quarterly share performance.
  • Support the U.S. commercial organization on day-to-day activities; serve as product expert, assist with troubleshooting, and support demo activities.
  • Support product launch planning and execution. Work closely with Global Marketing, Marketing Communications, Program Management, R&D, and Sales Training to assess launch timelines, develop marketing claims, create launch collaterals, design training materials, and support sales force training. Collaborate with sales management to develop and execute product launches and marketing strategies.
  • Build, develop and execute downstream product-specific marketing strategy and tactical plans to drive U.S. marketing strategic objectives.
  • Conduct market research and thoroughly understand competitive offerings to guide competitive strategy and provide sales force with appropriate positioning and tools to differentiate product(s) versus the competition in a profitable manner that adds value to the customer.
  • Participate in and support regional meetings, national sales meetings and tradeshows to drive customer adoption. Gather information and develop deep knowledge of the customer experience through informal and formal means such as spending time in the field with customers and sales personnel.
  • Manage external agency relationships to develop and execute effective marketing campaigns and use appropriate data to measure effectiveness of marketing initiatives. Assist with budget management.
  • Comply with all regulatory and compliance requirements, including company policies, operating procedures, processes, task assignments.


Required Qualifications


EDUCATION AND EXPERIENCE YOU’LL BRING


  • 3 years (4-5 years preferred) of product management/marketing experience required (or equivalent experience + master’s degree/MBA or higher.)
  • Ability to work as an individual contributor and as a teammate in a fast-paced, high-visibility, collaborative environment
  • Proficient in Microsoft Excel, Word, and PowerPoint
  • Strong analytical and computer skills.
  • Willing to travel 15-20%
  • Proven track record of successful project management and simultaneous execution of multiple projects
  • Ability to quickly learn technical aspects of the product portfolio and serve as a resource for the field sales
  • Experience in medical device industry preferred
  • Strong organizational, prioritization and follow-up skills, as well as attention to detail.
  • Natural tendency to be curious, positive, and creative
  • Bachelor’s degree
  • Sincere empathy for the customer and a commitment to delving deep into the challenges they present or experience
  • Excellent verbal, written, and presentation skills along with interpersonal skills to communicate with team members, other departments, upper management, commercial organization and consumers of the company’s products


What We Offer


At Abbott, you can have a good job that can grow into a great career. We offer:


  • Financial security through competitive compensation, incentives and retirement plans
  • 401(k) retirement savings with a generous company match
  • Training and career development, with onboarding programs for new employees and tuition assistance
  • Health care and well-being programs including medical, dental, vision, wellness and occupational health programs
  • Paid time off
  • The stability of a company with a record of strong financial performance and history of being actively involved in local communities


LEARN MORE ABOUT OUR BENEFITS THAT ADD REAL VALUE TO YOUR LIFE TO HELP YOU LIVE FULLY:  www.abbottbenefits.com


Follow your career aspirations to Abbott for diverse opportunities with a company that provides the growth and strength to build your future. Abbott is an Equal Opportunity Employer, committed to employee diversity.


Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal.


The salary for this role is between $92,800 – $185,600