Paid Performance Marketing Manager Jobs

Exceptional budget management skills, with a focus on maximizing cost efficiency and revenue growth.

Excellent communication and team leadership skills to collaborate across departments.

Develop and execute comprehensive digital marketing strategies aligned with our business objectives for our portfolio of brands.

Develop and execute paid Social Media advertising strategies on platforms such as Facebook, Instagram, LinkedIn, Youtube, and Twitter (X).

Leverage your deep understanding of target and lookalike audiences to craft compelling and impactful marketing messages and campaigns.

Utilize Google Analytics and other analytical tools to dissect campaign performance, identify trends, and formulate data-driven optimization strategies.

Minimum 2 years of experience managing digital marketing in a data-driven way

Prior experience in the remittance industry.

Own our channels: Drive steady growth across paid search, paid social and help uncover new channels.

Help us find true product-market fit: Position Pomelo properly and understand what truly resonates with our customers.

Set and meet aggressive goals: More customers, Less CAC– while understanding LTV and customer behavior.

Measure everything: Have a deep understanding of attribution, incrementally, and big-picture ROI on the initiatives you launch and own.

Digital analytical skills, preferably experience with Google Analytics

Lead the education of the seasonal marketing team members on ASICS CMS platforms

3-4 years of digital marketing experience

Experience working cross-functionally with stakeholders of varying seniority and backgrounds

Excellent verbal and written communication skills across different cultures and digital literacy

Ability to prioritize workload and manage multiple projects in a fast-paced environment

Own entire lifecycle of all advertising campaigns, including overall strategy and design, day-to-day management, execution, analysis, and ongoing optimization.

TREAT YOURSELF: Our comprehensive anniversary program offers a personalized experience in recognition of milestones achieved.

Manage and improve performance in paid search and paid social with consistent experimentation and optimization.

4+ years of experience managing campaigns for B2B SaaS companies, ideally with experience in both self-serve and sales-assisted motions.

Expertise in various channels and tools, including: Google Ads, Google Analytics, Facebook Advertising, LinkedIn Campaign Manager, GDN, YouTube Advertising, and 6sense.

Experience with audience identification and segmentation; ability to drive efficient targeting, retargeting and personalization

Equity for ALL regular, full-time employees from individual contributors to management - share in our success!

Strong experience with marketing platforms such as marketing automation (Marketo preferred), CRM (Salesforce preferred), and ABM (6sense preferred)

Enthusiasm to deliver an exceptional experience to stakeholders, encouraging and championing performance marketing innovation across the business.

Position Description: Performance Marketing Manager

Partner with our external digital agency for campaign planning and execution

Coordinate with demand and segment marketing team members to ensure messaging consistency & effectiveness throughout the customer journey

Internal teams: Integration Management Office (IMO), Partnership Marketing, Loyalty Marketing team, MarTech, C&T, and Distribution teams

Self-starter who can manage digital media and build relationships with little management

Execute and manage campaigns across all Ignite Performance Marketing global paid media tactics including:

Affiliate marketing partnerships. Work with 3rd party affiliate marketing partner to execute and manage affiliate marketing campaigns

5+ years digital marketing experience, preferably in direct response

2+ years of recent experience managing paid search marketing

Develop and manage paid search campaigns across multiple platforms, including Google Ads, Bing Ads, and other search platforms.

Excellent communication, collaboration, and interpersonal skills.

Strong problem-solving skills and ability to think creatively.

Ability to work independently and manage multiple projects with tight deadlines.

Experience with Google Analytics or other web analytics platforms.

Demonstrated experience in managing campaigns across multiple platforms and channels.

Strong organizing, planning and collaboration skills, especially in a remote work environment.

Manage direct mail agency to plan and execute seasonal direct mail campaigns.

Manage relationship, strategies, goals and performance accountability with digital media agency. They are an extension of your team.

Manage email marketing program and incorporate SMS. Set strategies and manage day-to-day for campaigns, automations, customer segmentation and personalization.

5+ years of experience with digital and traditional marketing.

Prior experience building and implementing performance marketing initiatives to support broader business and marketing objectives.

Oversee customer relationship management to increase user engagement across key platforms

Experience with startup and/or rapid growth environments; flexibility to adapt to changing situations/needs

Experience with advertising on Google and Meta, as well as hypothesis-based testing methods

Excellent written and oral communications skills

Full health, vision and dental benefits available to full-time benefit-eligible staff

Company paid Life & Disability benefits

Presentation and writing skills, leadership, client management, and cross-functional skills, budget management and business acumen are required 

Manage paid advertising using measurement tools, integrating management and measurement across multiple channels and paid strategies 

A thirst for knowledge and a desire to constantly enhance your skill set 

3+ years digital marketing or advertising experience 

Excellent verbal, written, presentation and problem-solving skills 

Strategize, execute and optimize paid media investments that drive business results for a premiere tech client. 

5+ years’ work experience in a brand management role

Lead development of organic social media campaigns by overseeing day-to-day management of Ford Performance social communities (Facebook, Twitter, Instagram, TikTok, YouTube)

Vehicle discount program for employees and family members, and management leases

Assist with oversight and partnership responsibilities, related to the Ford Performance Racing School, including implementation of new owner programs

Dedicated to growing Ford Performance lifestyle and aspirational product and merchandise offerings, in cooperation with Global Licensing

5-10 year’s work experience in the field of marketing

Experience in multi-territory campaign management

2+ years experience with Data Management Platforms (DMP) and/or Customer Data Platforms (CMP)

Paid media campaign management: manage paid media planning process for Audience Development campaigns; oversee campaign briefs, channel instrumentation, and reporting.

Creative trafficking: manage the creative trafficking process; ensure correct assets are produced and handed off to execution teams.

4+ years of professional non-internship marketing experience

Experience using data and metrics to drive improvements

CPG or beauty experience not required but is a plus

Basic A/B testing experience; focused on developing, structuring, optimizing, analyzing, and reporting on tests

Manage end-to-end ad funnel from creative to media placement to landing page building, testing & optimization

Support SEO efforts in conjunction with Site lead

Develop A/B testing roadmap to improve main KPIs across all campaigns

Report out weekly and monthly performance to the Digital Team to analyze cross-platform performance and hit ecommerce goals

Project management of larger roadmap projects and/or vendors as assigned

Strong project management ability; managing communication, timelines, defining clear objectives, and delivering key insights on analytical questions in a timely manner.

Provide all information needed to ensure media team is well equipped to manage search campaigns.

Solid skills in the deployment of SEM campaigns (CPC, CPA, CPL).

6/7 years minimum experience in acquisition Search, in a competitive context, within a group/agency/pure player E-Commerce, ideally on an international perimeter.

Highly organized and thorough, with a strong ability to manage multiple projects simultaneously with un-prompted follow-through

High proficiency in data management through Microsoft Excel or Tableau is a must.

Manage vendor relationships to uncover optimization opportunities, stay on top of industry trends, and secure beta features for innovation.

3-5+ years of direct experience managing high volume digital marketing campaigns, preferably within Google and Meta.

Experience with Google Analytics or Adobe Analytics.

Own the execution and day-to-day optimizations of Paid Social, Paid Search, and Display campaigns in line with budget.

Monitor and analyze performance data to formulate tactical plans to improve brand awareness, website / in-store traffic, and revenue.

Participate in knowledge sharing with other teammates and key stakeholders.

Experience in B2B marketing sector from previous agency or direct client experience

Strong quantitative skills with proven ability to demonstrate data collection, analysis, interpretation and visualization.

Setup and activation of paid search and social channels (including but not limited to Google Search, Bing Search, LinkedIn, Twitter, Facebook).

Work on weekly / monthly / quarterly reporting, helping deliver valuable campaign insights and recommendations.

Contribute to end-of-campaign reports that show the story in the data and be comfortable presenting this information internally.

Experience in budget management and target setting

Manage integrated campaign budget for the commercial and enterprise segments.

Minimum of 5+ years experience in B2B SaaS demand gen with a strong cross-channel digital marketing channel expertise

Excellent analytical skills with the ability to translate complex data into straightforward and actionable recommendations

Calibrate budget pacing and allocation across channels depending on performance, remaining flexible and pivoting to the best channels.

Track lead flow to ensure appropriate sales channels are following up on marketing-sourced leads

Effective time management skills; ability to prioritize, delegate and deliver on-time.

Experience navigating the backend of Facebook (Meta) Ads Manager, including the ability to pull data, review analytics, and glean insights.

Prior experience navigating the backend of more than one Ads Manager platform

Collaborate with Engagement team to driver synergies in brand equity, build consumer journey maps, and optimize the landing page experience.

A minimum of 2 years of marketing experience in Paid Social media buying for a consumer brand

Experience with performance marketing, along with tactics for optimization and growth.

Outstanding project management skills (projects involving internal and external stakeholders). with the ability to meet tight deadlines and prioritize workloads.

Develop monthly performance dashboards and quarterly campaign reviews for key stakeholders including Brand Management/Operations, Owner Groups, and the Franchise community.

Work closely with Brand Management to ensure message clarity and brand consistency across all campaigns to drive optimization.

Day-to-day management of external media agency partners to drive innovation with an innovative eye on industry trends and opportunities.

Manage multi-channel, multi-brand digital marketing budgets, ensuring spend is dedicated to relevant growth drivers aligned with business and financial goals.

Lead, manage, and motivate a team of best-in-class digital media/e-commerce marketers to deliver on all revenue and growth objectives.

Manage a $XXM budget for SEM campaigns to bring in new sellers across all of Square's products in international markets

Lead the strategy for Search and Shopping campaigns and manage an agency to align on campaign build, spend pacing, and optimization

Use a data-driven approach to manage campaigns and obtain insights on strategy and performance

3+ years of related performance marketing experience managing Search and Shopping campaigns with a $XXM budget

Experience with A/B testing creative assets and different bidding strategies

Bonus: Experience with Web tracking and attribution