Vice President, Storyworks Jobs

Job Purpose

BBC StoryWorks is the award-winning commercial brand studio within BBC Studios advertising division responsible for working with brands developing, producing and delivering commercial content across our international digital and television platforms including BBC News and BBC.com, as well as representing other BBC brands as required.

VP StoryWorks Americas, provides leadership to a substantial and talented team based in New York reporting into the SVP Sales Americas, working hand in hand with the SVP StoryWorks Global in delivering content-led revenue across the region. The role is responsible for team structure and resourcing, team development and the overall production spend for the Americas and contribution towards revenues targets of the Americas business. The team is responsible for orchestrating and overseeing the delivery of all aspects of the production of client campaigns from the initial briefing through production to the campaign itself.

The role operates in a highly matrixed environment, with multiple key stakeholders across Editorial Ad Sales, Marketing, Insights, Planning, Ops, Product, Audience, Legal and Finance and the other divisions of BBC Studios. Ultimately this role is responsible for ensuring the most effective delivery of the content-led component of Americas Ad Sales revenue, contributing significantly to the overall revenue and profit of the business.

We are looking for a collaborative, effective, inclusive leader who can uphold the BBC’s values to their fullest across a diverse and high-performing business unit.

• You must be legally authorized to work in the United States in order to be considered for this role.

Principal Accountabilities

Key Responsibilities and Accountabilities

• Line manage the creative, strategy, production, and project and campaign management teams in StoryWorks Americas, esuring they drive and deliver the content component of Americas Ad sales revenue targets
• Support the global BBC StoryWorks division in defining and delivering award-winning world-class content campaigns for clients

Scope and Impact

• Oversee the effective legal and project management frameworks for the delivery of successful campaigns
• Ensure the effective management of all matters relating to compliance regarding solutions offered
• Display patience and cultural sensitivity in communications with agencies/clients, in-country resources and colleagues
• Demonstrate BBC Values in a all dealing with colleagues, clients, and agencies

Relationships

• Consult with the editorial teams on new business opportunities and provide expert advice on BBC StoryWorks' creative and production capabilities
• Work in lockstep with the SVP Americas Sales (and SVP Global StoryWorks to whom you have a dotted line) to ensure the effective response and delivery of campaigns that form a vital core of overall Americas advertising revenue
• Work closely with the editorial teams across BBC.com and BBC World News to understand the editorial strategy and opportunities, and to help ensure effective execution and campaign delivery
• Be in continual contact with the regional Sales VPs to ensure effective support and project management, and adherence to contribution targets with respect to content costs

Are you the right candidate?

Behaviors

• Foster a culture of rapid and comprehensive responses to briefs that excite the client/agency and meet or exceed the exacting quality and content standards requiered by BBC StoryWorks
• Keep up to date with trends and new developments across content marketing and the wider industry
• Ensure the BBC's compliance policies are always adhered to safeguard the reputation of the organization, taking ownership of compliance for StoryWorks-created and delivered content across Americas, and managing risk accordingly
• Represent BBC Studios in the Americas, across US and Canada as a visible presence in the market
• Continuously evolve personal and professional capability in line with business needs, exploring new commercial opportunities as and whey they arise
• Seek feedback from a variety of sources to improve performance and develop capability

Knowledge & Skills

• Branded Content Studio management
• Leading and developing teams
• Influencing and networking across the industry
• Knowledge of evolving brand and advertising content landscape

Professional Experience

• 8+ years of leading and developing teams
• 10+ years of experience working in a content studio/branded storytelling environment.