Public Relations (Pr) Associate

Overview
We’re currently looking for a proactive, detail-oriented, and passionate Public Relations Associate to join our growing PR team in Brooklyn, NY. If you’re craving a creative communications role at a high-growth company, then read on: here, your autonomy and growth are prioritized, and we’ll encourage you to share and execute on ideas that excite you.
You’ll maintain flow of product news, promotion of sales events, and other business initiatives (like new store openings), and provide logistical support on events and partnerships. As you grow with us, you’ll have the opportunity to learn and take on larger projects.
If you’re a media enthusiast who spends your days immersed in ongoing news cycles, pop culture, and celebrity memes, then this role might just be perfect for you.
This role is based in Brooklyn, NY, and we have a 2 days in/3 days remote schedule.
What You’ll Do

• Initiate drafting of core press materials needed to generate press coverage supporting brand announcements including key messaging, fact sheets, press releases, and creative pitches.
• Maintain ongoing dialogue with key media contacts to drive proactive and reactive media coverage.
• Support event production needs including coordination, product trafficking, vendor management + invoicing, budget management, briefing books and staffing.
• Research and identify relevant contacts for targeted outreach.
• Leverage an understanding of the ongoing news cycle to secure product features in influential media publications.
• Support larger brand PR strategy with wide ranging press outreach (national + regional) including print, broadcast, and online media, securing coverage by fulfilling sample, image, and interview requests.
• Maintain a current database of media contacts organized by medium, location and news beat.

We’re Looking For Someone Who Has

• Excellent organizational skills and meticulous attention to detail.
• Adaptability: can quickly shift gears mid-flight + can adapt pitching to the publication.
• Media relationships in B2C.
• Proactive attitude: While this role’s primary function is pitching, the development path is to become a brand storyteller and work closely in the partnerships and events arena.
• A plus: event management, partnerships and/or mailer experience.
• Excellent time-management; ability to work under pressure, and a plus if you’re energized by deadlines.
• Strong oral and interpersonal skills. Can communicate professionally, effectively, and concisely with ease.
• Finger on the pulse of ongoing news cycles/pop culture.
• 1+ years of PR, communications, events, and/or marketing experience in a professional setting (internships count!).
• Demonstrated history of securing tone-setting and compelling coverage.
• A low-ego, kind, and empathetic demeanor.

Compensation & Benefits
At Brooklinen, our goal is to offer a competitive total compensation package which we determine based on specific market data taking into account our company size, stage, industry, and location. The base salary range for this role is $60K.
Beyond base salary, we contribute significantly to offset the cost of health benefits, offer a 401K with a 4% Safe Harbour match, grant a $1K annual wellness bonus, have commuter benefits, and also provide a yearly product allowance.
We have 14 weeks of 100% paid parental leave for all new parents, year-long Summer Fridays, a workday that starts at 10 am, four weeks of vacation, and a one-month paid sabbatical at your 5th anniversary.
Most importantly of all, our HQ hires receive competitive equity grants. We would be happy to tell you more about this and how to value this part of compensation during our interview process.
Why join us?

• We work hard but are well-rounded and well-rested. Hanging with coworkers is encouraged. So is taking a vacation, getting a great night's sleep (our day starts at 10 am), and getting out of here at a reasonable time (we have year-long summer Fridays that end at 3 pm).
• Our team is made up of friendly, funny, welcoming, low-ego, and passionate people -- who also happen to be great at what they do. We all know the people you work with can make or break a job and so we go to great lengths to protect this amazing culture.
• Care about growth? So do we. We’re growing, so we’ve got tons of exciting growth opportunities for our amazingly talented team. Not the type of place where you wait for your boss to quit before you can get promoted. New projects and business needs pop up every single day, and we always look internally first.
• And don’t just take our word for it! We’re honored to be recognized by various industry tastemakers for the work we’ve put into our culture and employee engagement, including accolades from LinkedIn Top Startups (in 2020 and 2021!), Inc.’s Best Workplaces and Forbes Best Startup Employers in America (in 2022 and 2023!).
• Hybrid work - our HQ team has 2 days in and 3 days remote schedule.

Everyone is welcome at Brooklinen - we’re passionate about building a team that reflects the diversity of our community and creating an environment where our differences are celebrated. We invite you to take a look at how we’ve done so far and where we know we need to do better.
About Brooklinen
Brooklinen, home of The Internet’s Favorite Sheets, was founded in 2014 with one goal in mind: We want you to be comfortable.
We believe everyone deserves beautiful home essentials, and our approach to provide these is simple: Create high-quality products using the finest materials – from bedding to towels and everything in between – and offer these products directly to our customers (without the luxury markup!). As we’ve expanded beyond the bedroom, introducing bath goods, accessories, loungewear, our Spaces marketplace and IRL retail stores (with many more opening in 2022 and beyond!), our goal of keeping you comfortable has remained at the forefront.
We take pride in our products and think you will, too: Our sheets, towels and more have received over 100,000 5-star reviews and been recognized by numerous industry tastemakers such as Apartment Therapy, Good Housekeeping, The New York Times’ Wirecutter and many more.
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