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Lifecycle Marketing Lead Jobs

Company

ONE

Address Greater Syracuse-Auburn Area, United States
Employment type FULL_TIME
Salary
Category Financial Services
Expires 2023-07-11
Posted at 11 months ago
Job Description
About ONE


ONE is on a mission to help people live healthier financial lives. We’re doing this by creating simple solutions to help our customers save, spend, and grow their money – all in one place.


The U.S. consumer today deserves better. Millions of Americans today can’t access credit, build savings or wealth, and are left to manage their financial lives through multiple disconnected apps. Almost a quarter of U.S. adults are unbanked or underbanked and roughly 80% of fintech users rely on multiple accounts to manage their finances.


What makes us unique? We are backed by a preeminent fintech investor (Ribbit) and the world’s largest retailer (Walmart), maintain the speed and independence of a startup, and employ a strong (and growing) collection of world-class talent.


There’s never been a better moment to build a business that helps people live healthier financial lives. Come build with us!


The role


We’re seeking a talented and passionate Lifecycle Marketing Lead to join our Marketing team, reporting to our Head of Product Marketing. Data analysis as well as ingenuity and creativity are vital as this role will be driving improvements to our products, user experiences and marketing campaigns across all surfaces of our platform (email, push, in-app messages, web+app screens, retargeting banners).


The role is responsible for


  • Working with Analytics to analyze campaign performance to provide actionable recommendations to the marketing & product strategies based on performance
  • Developing managing, and optimizing promotional & product email, push, and web campaigns
  • Managing execution & strategy of data-driven campaigns to ensure business objectives are met across different products
  • Leading an agile Lifecycle Marketing team with a people-first approach


You bring


  • Experience with AB Testing, experiment development and reporting presentation
  • 10+ years of lifecycle marketing experience, ideally in the fintech space with experience in debit, lending and earned wage access preferred
  • Have delivered quantifiable improvements while working on large customer databases
  • Have point of view on content strategy to reach and influence a target audience
  • Track record of collaborating and driving impact across cross-functional teams - Marketing, Product, Analytics, Design, and Operations


Pay Transparency


The estimated annual base salary for this position ranges from $175,000 to $190,000. Pay is generally based upon the level, complexity, responsibility, and job duties / requirements of the specific position. We then source candidates with the requisite skills, expertise, education, training, and experience. If you are selected for an interview, please feel welcome to speak to a Talent Partner about our compensation philosophy and other available benefits.


What it’s like working @ ONE


Our teams collaborate remotely and in our work spaces in New York and Sacramento.


  • Benefits effective on day one
  • Competitive cash
  • 401(k) plan with match
  • Flexible time off programs - vacation, sick, paid parental leave, and paid caregiver leave
  • Generous stock option packages in an early-stage startup
  • Remote friendly (anywhere in the US) and office friendly - you pick the schedule
  • Early access to a high potential, high growth fintech


Leveling Philosophy


In order to thoughtfully scale the company and avoid downstream inequities, we’ve adopted a flat titling structure at ONE. Though we may occasionally post a role externally with a prefix such as “Senior” to reflect the external level of the position, we do not use prefixes in titles like that internally unless in a position which manages a team. Internal titles typically include your specific functional responsibility, such as engineering, product management or sales, and often include additional descriptors to ensure clarity of role and placement within our organization (i.e. “Engineer, Platform”, “Sales, Business Development” or “Manager, Talent”). Employees are paid commensurate with their experience and the internal level within ONE.


Inclusion & Belonging


To build technology and products that are used and loved by people and solve real-world problems, we need to build a team with many different perspectives and experiences. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We encourage candidates from all backgrounds to apply. Applicants in need of special assistance or accommodation during the interview process or in accessing our website may contact us. Email [email protected] with any questions.


For additional questions around our interview process, please check out our Candidate FAQs.