Marketing Lifecycle Program Manager
By ClassPass At United States
Demonstrate strong communication and collaboration skills while working with Global B2B marketing, lifecycle marketing, creative, operations, and Account Management teams 
Support cross-functional stakeholders on project management and delivery for marketing campaigns and day-to-day needs
Coordinate interdependencies, create contingency plans, and manage risk on project timelines and deliverables
Experience with email service providers, in app messaging, SMS, push notifications and HTML – ESP Braze experience is a plus
Experience with audience segmentation and personalization using user attributes 
Experience working with a creative team, executing on A/B testing, and managing images and copy 
Lifecycle Operations Specialist Jobs
By SoFi At San Francisco, CA, United States
Bachelor’s Degree, ideally in Business, Finance, Marketing, or a technical field (or equivalent professional experience)
2+ years of email marketing experience, with a working knowledge of leveraging raw HTML templates
Experience in Finance, FinTech, or other heavily regulated industries
Experience with marketing automation tools and/or ESPs (e.g. Braze, Iterable, Eloqua, etc). Braze experience is a huge plus!
Knowledge of relational databases, real-time event data, data structures and querying language (e.g. select, merge, join, group by, etc)
Experience working with real-time web and app event data
(Senior) Marketing Manager, Crm Lifecycle
By Rakuten Viki At San Mateo, CA, United States
In-depth knowledge in digital marketing, especially in omni-channel CRM/Lifecycle marketing and retention/engagement strategies and personalization tactics
Strong storyteller with experience building compelling and creative campaigns
Excellent interpersonal, presentation, communication, and writing skills
Experience using CRM automation tools (Braze or similar) and analytics & data visualization tools (i.e. Looker, Amplitude)
Prior experience working with international audiences and/or online communities
Own the global strategy, testing and execution for all CRM/Lifecycle campaigns that deliver measurable business impact
Lifecycle Marketing Lead Jobs
By Opendoor At United States
3+ years of people management experience
We Offer The Following Benefits And Perks
5+ years experience in lifecycle marketing or CRM
A passion for creating engaging, relevant and high performing customer experiences
An intuitive understanding of what makes a great customer experience, backed with strong analytical ability and a test and learn mentality
Working knowledge of marketing automation tools and technology for personalisation
Marketing Director - Lifecycle Marketing - Remote | Wfh
By Get It Recruit - Marketing At Maitland, FL, United States

For more than 29 years, we have been at the forefront of trading technology and investor education, based in the beautiful city of Orlando, Florida. Our mission is to empower investors to make ...

Lifecycle Marketing Manager, Disney+
By The Walt Disney Company At New York, NY, United States
Exceptional organizational skills and ability to manage accountability across multiple work streams, including project management and timeline management.
Communicate learnings to management through presentations and written communications that effectively quantify results and return on effort.
Solid experience designing tests across multiple media channels to assure interpretable and actionable results and overseeing complex executions.
Experience working with CRM systems
Work cross-functionally with teams including creative, business development, legal, marketing operations, product, data and engineering to deliver personalized & impactful campaigns.
Develop and implement segmentation strategies, making decisions supported by data to ensure we're targeting the right users at the right time.
Program Manager- Global Marketing Ops - Lifecycle Marketing (Remote)
By Premier Talent Partners At San Francisco, CA, United States
Excellent knowledge of performance evaluation and change management principles
Proven experience as a Program Manager or other managerial position
Thorough understanding of project/program management techniques and methods
Formulate, organize, and monitor inter-connected projects
Decide on suitable strategies and objectives
Background in Marketing or Marketing operations (go to market)
Lifecycle Marketing Specialist Jobs
By Zynga At , Remote $66,000 - $100,000 a year
Hands on experience with HTML, SQL, and Content Management Systems like Braze/Leanplum/Moengage
Strong communication, copywriting, organizational and project management skills
1+ years experience in CRM or Lifecycle Marketing roles (B2C only)
Must have experience in warming up new IPs and monitoring domain reputation
Medical, dental, vision, EAP, life insurance, and disability benefits (US)
Coordinate creation of briefs, copy, art, text/HTML templates, target segmentation, tests, etc.
Lifecycle Marketing Associate (Remote)
By M3 USA At New York, NY, United States
Excellent communication, project management, and teamwork skills
Help in the creation, storage, and management of digital assets, including images, videos, and other materials used in lifecycle campaigns.
Proven experience in acquisition marketing, digital marketing, or a similar role
This position offers a competitive salary of $70k - $90k + bonuses
Named in Fortune’s 2020 ‘Future 50’ list, ahead of Facebook and Amazon
Ranked in Forbes’ 2020 Global 2000 list of the world’s largest public companies
Manager, Lifecycle Marketing, B2B
By Zillow At United States
Own the end-to-end management of lifecycle marketing GTM programs, including multi-channel recommendations, creation, deployment, testing, optimization, analysis and reporting
5+ years of experience leading lifecycle, email, CRM and/or Engagement Marketing programs (B2B experience preferred)
Demonstratable experience deriving and using customer insights and data to understand the customer base (Tableau, Google Analytics, Google Sheets, Excel etc.)
Comfortable with ambiguity and change, and have experience in building programs quickly from the bottom up
Demonstrate outstanding verbal and written communication skills
Partner with Product Marketing to develop programs by cohorts to improve personalization, and create tailored messaging streams
Growth Lifecycle Marketing Manager, Apple Services
By Apple At Cupertino, CA, United States

Summary The people here at Apple don’t just create products — they build the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that ...

Lifecycle Operations Specialist-Invest Jobs
By SoFi At Texas, United States
Bachelor’s Degree, ideally in Business, Finance, Marketing, or a technical field (or equivalent professional experience)
Previous Finance or FinTech experience is a strong plus
Experience with marketing automation tools and/or ESPs (e.g. Braze, Iterable, Hubspot, Pardot, Eloqua, etc.)
Experience proactively managing own workload and output
Knowledge of relational databases, real-time event data, data structures and querying language (e.g. select, merge, join, group by, etc)
Experience writing SQL statements for data extraction
Lifecycle Marketing Specialist (Remote, Us)
By Koala Health At , Remote
We are a remote-first company offering our employees the flexibility of working from home.
Manage day-to-day operations of cross-channel marketing campaigns, including email and SMS.
Collaborate closely with cross-functional teams to gather business requirements, keep partners informed, and provide updates on project performance.
Experience in marketing automation; including email and SMS marketing.
We know that not everyone will have all these skills on day one.
We offer a competitive salary and a chance to own a part of the company in the form of equity.
Lifecycle Marketing Manager, Commerce
By TikTok At , Seattle, Wa $121,600 - $223,644 a year
Experience in content management, digital marketing, growth and lifecycle marketing via email, in-product, content marketing and other owned channels
Familiarity with content management systems (CMS), digital asset management (DAM)
5-7 years of experience in content marketing or lifecycle marketing in eCommerce or social commerce
Excellent written and verbal communication skills are necessary to collaborate with diverse teams,
Ample experience working with and influencing cross-functional partners (marketing, design, copywriting)
Metadata and Tagging: Apply appropriate metadata, tags, and categorization to content assets for effective organization, search-ability, and content discoverability.
Head Of Lifecycle Marketing (Remote)
By Hopper At United States
Strong knowledge and experience with push notification, email marketing, and SMS marketing platforms. Experience with Iterable preferred.
Open communication with management and company leadership
Create onboarding campaigns to guide new users through the product experience, increase their understanding and usage, and drive early adoption.
Proven experience (3+ years) in lifecycle marketing, user retention, and revenue optimization in a fast-paced environment
Experience with A/B testing, campaign optimization, and marketing automation.
Knowledge of relevant legal and regulatory frameworks related to data privacy and marketing communications.
Lifecycle Specialist (Remote) Jobs
By GEOTAB At United States
1-3 years experience in Customer Success, Account Management, or related positions working directly with business customers.
A well-defined sense of diplomacy, including solid negotiation, conflict resolution, and relationship management skills.
Experience working within a technical or engineering organization/knowledge of the high-technology industry is an asset.
Experience leveraging customer success tools (i.e., Salesforce) an asset.
Experience with reporting or business analysis.
Strong interpersonal relationship building skills.
Lifecycle Marketing Manager Jobs
By Live Nation Entertainment At Beverly Hills, CA, United States
Detail-oriented with strong organizational, project management and analytical skills
Knowledge and/or experience with SMS campaigns
Write briefs and work closely with creative and content teams to manage delivery of assets for email and push campaigns
2+ years in permission-based marketing experience, with a proven track record of managing a high volume of email and push campaigns
Experience in pulling, analyzing, and presenting data to make informed recommendations based off KPIs
Strong communication skills and ability to work collaboratively with cross functional partners on tech, product, creative and client teams
Director Of Lifecycle Marketing
By Pacaso At United States
Innovating to enhance consumer experience and communication strategy
10+ years of relevant customer marketing and lifecycle experience
Amazing remote-first team and culture.
Quarterly remote team building events and L&D opportunities.
Lead the Marketing Technology strategy dedicated to nurturing a large cohort of Pacaso users through email, push notifications, SMS
Partner closely with Product teams, Revenue Teams, Ops and Analytics
Manager, Loyalty & Credit Lifecycle Marketing And Offers
By Macy's At New York City Metropolitan Area, United States
• Previous performance marketing, owned channel (digital, print, physical) marketing, Loyalty program management, or CRM experience
Manager, Loyalty & Credit Lifecycle Marketing and Offers
• Familiarity with project management tools.
• Strong analytical skills and adept at making data-driven and insight-driven decisions
Minimum Years of Experience - 7+ years.
Bachelors in Marketing, Business, Economics, or Social Sciences or equivalent experience.
Director, Lifecycle Marketing Jobs
By Upside At New York, NY, United States
Own the marketing execution for email, push, and on-platform communications with an in-depth understanding of each channel's technical capabilities
10+ years of marketing experience, preferably at B2C/app based businesses
Ability to both think strategically and implement tactically, with excellent communication and leadership skills
Hands-on leader with experience juggling multiple projects and working cross-functionally in a fast-paced cross-functional environment
Experience with marketing automation platforms like Iterable, Braze and others preferred
Experience with analytics tools like Looker and Mixpanel, SQL experience strongly preferred

Are you looking for an exciting opportunity to help shape the customer journey? We are looking for a Lifecycle Marketing Specialist to join our team and help us create meaningful customer experiences. If you have a passion for marketing and a knack for understanding customer needs, this could be the perfect job for you!

Overview:

A Lifecycle Marketing Specialist is responsible for developing and executing marketing strategies to engage customers throughout their entire lifecycle. This includes creating campaigns that target customers at different stages of their journey, from acquisition to retention and loyalty. The Lifecycle Marketing Specialist is also responsible for analyzing customer data to identify trends and opportunities for improvement.

Detailed Job Description:

The Lifecycle Marketing Specialist is responsible for developing and executing marketing strategies to engage customers throughout their entire lifecycle. This includes creating campaigns that target customers at different stages of their journey, from acquisition to retention and loyalty. The Lifecycle Marketing Specialist is also responsible for analyzing customer data to identify trends and opportunities for improvement. The Lifecycle Marketing Specialist will work closely with other departments to ensure that campaigns are effective and that customer data is accurately collected and analyzed.

What is Lifecycle Marketing Specialist Job Skills Required?

• Excellent communication and interpersonal skills
• Ability to work independently and as part of a team
• Strong analytical and problem-solving skills
• Knowledge of marketing principles and strategies
• Knowledge of customer segmentation and targeting
• Knowledge of customer lifecycle management
• Knowledge of customer data analysis
• Knowledge of digital marketing tools and techniques
• Ability to manage multiple projects and deadlines

What is Lifecycle Marketing Specialist Job Qualifications?

• Bachelor’s degree in marketing, business, or a related field
• 5+ years of experience in marketing, customer lifecycle management, or a related field
• Experience with customer segmentation and targeting
• Experience with customer data analysis
• Experience with digital marketing tools and techniques

What is Lifecycle Marketing Specialist Job Knowledge?

• Knowledge of marketing principles and strategies
• Knowledge of customer segmentation and targeting
• Knowledge of customer lifecycle management
• Knowledge of customer data analysis
• Knowledge of digital marketing tools and techniques

What is Lifecycle Marketing Specialist Job Experience?

• 5+ years of experience in marketing, customer lifecycle management, or a related field
• Experience with customer segmentation and targeting
• Experience with customer data analysis
• Experience with digital marketing tools and techniques

What is Lifecycle Marketing Specialist Job Responsibilities?

• Develop and execute marketing strategies to engage customers throughout their entire lifecycle
• Create campaigns that target customers at different stages of their journey, from acquisition to retention and loyalty
• Analyze customer data to identify trends and opportunities for improvement
• Work closely with other departments to ensure that campaigns are effective and that customer data is accurately collected and analyzed
• Monitor and report on campaign performance and customer engagement