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Head Of Admissions - Remote
Company | BloomTech |
Address | San Francisco, CA, United States |
Employment type | FULL_TIME |
Salary | |
Category | Software Development,E-Learning Providers,Technology, Information and Internet |
Expires | 2023-10-10 |
Posted at | 8 months ago |
We started Bloom Institute of Technology because we believe that the “traditional” model of higher education is broken. Every year, people as young as 17 years old take on tens of thousands of dollars in student debt and pray that the education they’re investing in will land them on a job on the other side.
- Collaborate on the development of persuasive marketing materials and landing pages that drive conversions.
- Collaborate with marketing and growth: Work closely with the marketing and growth teams to align messaging and strategies across the admissions funnel. Provide input on lead generation efforts and ensure seamless handoffs between marketing and admissions.
- Utilize data and analytics: Leverage data and analytics to gain insights into conversion performance, identify areas for improvement, and track progress towards enrollment goals. Establish key performance indicators (KPIs) for conversion rates and regularly monitor and report on progress. Make data-driven decisions to optimize processes, messaging, and campaigns.
- Own goals: Own an enrollment growth plan and execute against it.
- Develop and execute conversion strategies: Design and implement effective strategies to convert qualified leads into enrolled students. Analyze data and conduct market research to identify pain points and barriers in the conversion process, and develop initiatives to address them.
- Implement best practices in lead management: Establish robust lead management processes to ensure timely and effective follow-up with prospective students. Develop and maintain a comprehensive lead nurturing system that includes personalized communication, targeted content, and regular touchpoints to increase engagement and conversion.
- Lead and train the admissions team: Provide leadership and guidance to the admissions team, equipping them with the skills and knowledge needed to excel at conversion. Conduct regular training sessions on effective sales techniques, objection handling, and relationship building. Foster a culture of excellence, collaboration, and continuous improvement within the team.
- Foster a positive candidate experience: Ensure that prospective students have a positive and seamless experience throughout the admissions process. Implement strategies to build trust, address concerns, and overcome objections. Work closely with other departments to provide timely and accurate information to prospective students, answer their queries, and guide them through the enrollment process.
- Scaling: Organize your function to scale – make a business case for staffing plans (e.g., managers needed, weekend or evening shifts needed, staffing ratios, recommendations on outsourcing vs building in house) that will scale. Build the systems, repeatable processes, tactical playbook, and learning/performance culture required for a company in revenue scaling model.
- Feedback: Create a tight feedback loop with product and marketing to ensure we’re listening to our customers and iterating on our solutions and messaging responsively.
- You have a track record of meeting or exceeding goals as an individual contributor and as a manager in a high-velocity, goal oriented environment.
- You have run an admissions team and function before.
- You move at lightning speed, and mobilize others across the company to rally around growth.
- You have experience with CRM (Salesforce and similar), Sales Automation tools (Groove and similar, QA tools), BI Tools (Looker, Mode, or similar), and telephony software.
- You’re excited by a start up organization, have a high tolerance for change and ambiguity, know how to get things done in a completely remote environment, and are ready to help BloomTech succeed and grow.
- You’re looking to bring your technical abilities, coaching and communication skills, network, project management, and strategic acumen to a mission-focused organization.
- You create a path to success and don’t get blocked–you foster partnerships with product, marketing, data, and company executives to ensure nothing gets in the way of your team hitting goals.
- You know what early wins to claim and which pitfalls to avoid from past experiences.
- You are an operationally minded and data-driven leader with 10+ years of experience.
- You’re a player-coach who loves developing people and talking to customers as much as you love creating scalable processes and using data to make decisions.
- You help individual contributors own their pipeline with integrity and lead by example.
- You have made tough decisions, created ramp plans, built out forecasting, and launched a repeatable onboarding motion.
- You’re ready to build out a team and know who you’d bring on to help you accelerate our growth.
- You have experience leveraging a strong product to grow enrollments.
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