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Email Marketing Designer Jobs

Company

Thompson Hospitality Corporation
Address , Reston, 20190
Employment type PART_TIME
Salary
Expires 2023-10-10
Posted at 9 months ago
Job Description
Overview:
*Part-time, in the office position*

Who We Are:
Thompson Hospitality is the nation’s largest minority-owned food and facilities management company. Our services include hospitality, full dining and quick service restaurants, campus dining, diversity consultation, facility operations and maintenance management. We are a family-run organization with more than thirty years providing services built on our core mission to provide a positive experience to every relationship we are involved in: one guest, one client, one team member at a time. As a fast growing company, we have a growth plan to more than double in size over the next three years. We are looking for team members who are interested in developing their careers to the next level while joining our team of over 4,000 employees, serving clients in over 40 states to include more than 1.9 million guests each year. Thompson Hospitality focuses on three core areas in everything we do:
  • Purpose
  • Celebrate diversity
  • Give back to our communities
  • People
  • Do the right thing
  • Be accountable for our actions
  • Always do your best
  • Treat people the way you want to be treated
  • Performance
  • Provide world-class service
  • Maintain flexibility to better serve our clients
  • Serve the highest quality food

Competitive Benefits:
  • 401(k), matched up to 4%
  • Health/Dental/Vision
  • Tuition Reimbursement
  • Paid Time Off
  • Short and Long Term Disability
  • Pet Insurance
  • Employees and their relatives are eligible for a discounted meal plan at any of our HBCU client locations while they are attending school
  • Employee Referral Program
  • Discounts: Hotels, Travel, Tickets, Restaurants

Position Overview: As an Email Marketing Designer, you will play a crucial role in creating visually appealing and engaging email campaigns to support our marketing initiatives. You will be responsible for designing and implementing email templates, graphics, and layouts that effectively communicate our brand message and drive customer engagement. Your role will involve collaborating with the marketing team to develop creative concepts, optimizing email designs for different devices, and ensuring consistency across all email campaigns.

Responsibilities:

Key Responsibilities:

  • Design and Develop Email Campaigns:
  • Create visually appealing email templates that align with our brands guidelines and marketing objectives.
  • Develop compelling graphics, images, and layouts to enhance the overall visual appeal of the emails.
  • Collaborate with the marketing team to conceptualize and design engaging email campaigns.
  • Ensure Brand Consistency:
  • Work closely with the marketing team to ensure email designs align with our brand identity and messaging.
  • Maintain consistency in design elements, typography, and branding across all email campaigns.
  • Optimize Email Designs:
  • Conduct thorough testing and troubleshooting to ensure emails render correctly across different platforms and email clients.
  • Ensure email designs are optimized for various devices and email clients, including desktop and mobile.
  • Content Integration:
  • Collaborate with the content team to integrate text, images, and multimedia elements into email designs.
  • Ensure the layout and design effectively support the content and overall message of each email campaign.
  • Performance Tracking and Analysis:
  • Use insights gained to optimize future email designs and campaigns.
  • Analyze data to identify trends, patterns, and areas for improvement.
  • Monitor email campaign performance metrics, such as open rates, click-through rates, and conversion rates.
  • Stay Updated with Email Design Trends:
  • Continuously explore new design techniques and tools to enhance the effectiveness of our email marketing efforts.
  • Stay abreast of current email design best practices, industry trends, and emerging technologies.
Qualifications:

Qualifications and Requirements:

  • Understanding of email marketing best practices and industry standards.
  • Strong knowledge of design principles, typography, and color theory.
  • Excellent attention to detail and ability to meet tight deadlines.
  • Bachelor's degree in graphic design, marketing, or a related field.
  • Familiarity with email marketing platforms and automation tools.
  • Proficient in HTML, CSS, and responsive email design.
  • Proficiency in Adobe Creative Suite or other design tools.
  • Proven experience as an email designer or in a similar role.
  • Ability to adapt to changing priorities and work independently.
  • Strong communication and collaboration skills.
*Must submit a portfolio of previous work to be considered*

We provide equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.