Email Deliverability Consultant - Contract

About the Job

The Lifetime Value Co. is looking for an Email Deliverability Consultant for a contract position. At LTV, we all work closely together across teams so there's no red tape or bureaucracy. We get things done!

This REMOTE contracting opportunity offers the chance to contribute to our dynamic team and work collaboratively on improving email deliverability. If you're a qualified candidate with expertise in email deliverability and enjoy a fast-paced, results-driven environment, we encourage you to apply. Join us in making a meaningful impact!

What You Will Get to Do

• Monitor IP health of mailing domains using several tools to include MX Tool, Spam Assassin, Validity.com, and others.
• Build and running reporting on special soft bounce and temp bounce errors to discover the root issues and employ corrections to data segmentation.
• Identify and work with all aspects of Validity/Everest including spam trap hits and blacklisting them on Salesforce Marketing Cloud, spam complaint spikes and identify which domain, email spoofing and if its a threat, and blocklists and remediation.
• Provide education on delivery to leadership and how things are going from high level to low level
• Optimize delivery issues by understanding bounce codes by ISP and correcting errors with postmasters utilizing ESP relationships and decipher the root reason of temporary error codes and permanent and how to lobby with ESP and ISP postmasters to correct delivery errors
• Deep dive into metrics that make email work. positive metrics as well as negative metrics
• Test engagement thresholds among every single SCAE flow to improve quality of the sending ecosystem in Salesforce Marketing Cloud
• Manage email authentication, such as DKIM, SPF, and DMARC, to improve email deliverability.
• Inbox test all new campaigns getting ready to deploy using our internal seed system as well as Everest
• Analyze postmaster tools by ISP such google postmaster, SNDS (hotmail), yahoo FBLs on ESP, etc.
• Work with marketers during optimization process and give insight on content and creative that may do better/worse for an email standard.
• Monitor multiple SCAE Flows every single morning to identify if singular campaigns are not inboxing and what domain it is for in Salesforce Marketing Cloud
• Review and change HTML on creatives to correct or enhance delivery to ISPs in marketing cloud
• Come up with new email ideas that would be high volume and low spam complaint to outweigh our shopping cart abandonment emails

Why LTV Co.?

If you have ambitions to be a part of a high-growth, results-driven, industry-leading organization, LTV is the place to be. LTV builds exciting data products and then we market them with passion. We’re a fast-growing company in New York City that balances the culture of a startup with the stability of being an established, profitable company. We want to work with people that strive to be in the top .01% of their field. We understand that getting to the top takes hard work, constant improvement, and by making data-driven decisions. It’s a thrilling time to join the team, as we’re expanding our product offerings in exciting new ways, driving innovation through data, marketing, and web & app development.
We believe in diversity and hiring people from all backgrounds and walks of life. You must be energetic, inventive, a team player, and looking to help build and grow the company each and every day. You must have an inner desire to win and the idea of losing is a non-starter. If you are looking for a position that allows you to work with a group of smart and dedicated people who will support you but still provide the autonomy you need to execute your strategy, then you should probably apply as soon as you’re done reading this!

About Us

LTV was founded in New York by Josh Levy and Ross Cohen in 2007. At the time their mission was to provide easy and affordable access to public records. Something that in 2007, was only really accessible to corporations. Since then their mission has expanded to developing products and services that grant access to information and data across a number of verticals. In service of this mission, LTV has 7 consumer brands including BeenVerified, NumberGuru, PeopleLooker, NeighborWho, Ownerly, PeopleSmart, and Bumper.
Our mission is to develop a diverse portfolio of technologies, products, and services, that gives all people equal access to unbiased data and information. We believe that through this access people can empower and protect themselves in today’s ever-changing world, filled with fake news, deception, and a lack of transparency.

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