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Company | Known |
Address | New York, NY, United States |
Employment type | FULL_TIME |
Salary | |
Category | Advertising Services |
Expires | 2023-07-24 |
Posted at | 10 months ago |
WE HAVE CREATED A WORLD WHERE ART AND SCIENCE ARE BEST FRIENDS
- Assisting with and auditing media plans the team is actively working on
- Collaborating with our Strategy and Studios teams to ensure our scientific processes are fully integrated through all verticals of Known
- Overseeing the performance of media campaigns and amazing our clients, both by meeting their targets and creating insightful narratives through bespoke reporting
- Understanding the client’s overall business objectives and translating them into a campaign and measurement strategy
- Serving as the key client point of contact on campaign measurement, optimization, and data infrastructure
- Creating best practices decks for the organization and, in some cases, for our clients
- Assessing and onboarding measurement vendors in the industry
- Working closely with other senior leads to develop solutions that work for everyone
- Driving the adoption of new tools and approaches you build across the team
- Communicating to clients how modern techniques (e.g., ML models, optimization algorithms, and automation) can be used to optimize business and media KPIs
- Serving as a thought leader on data-based media planning and measurement for the broader team
- Managing other data scientists on the team, both directly and indirectly as a mentor
- Framing analyses, stories, and slides for client media plans and reports
- 5+ years of experience in data-driven marketing, preferably at an agency, consulting firm, or large in-house media activation team
- Some hands-on-keyboard experience implementing scientific solutions yourself is a major plus
- 3+ years of leadership experience in managing projects and driving them forward
- A degree from a well-regarded college or university. STEM degrees are preferred.
- Understanding of the advertising and media landscape, especially as pertains to measurement vendors and ad platforms
- Strong project management skills
- Strong background in data science and statistics
- Basic coding skills (Python, SQL) are a major plus
- Robust analytical skills
- Knowledgeable about data-driven marketing
- Clear communicator
- An ability to work seamlessly with other teams
- An ability to translate business challenges into quantitative problems
- Strong and fast learner
- Highly collaborative nature
- Independent and entrepreneurial mindset
- Paid parental leave
- 401k with company matching and no vesting period
- Generous medical plan
- Unlimited paid time off
- Annual bonuses
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