Digital And Social Media Director Jobs in New York

Develop talent and capabilities of the junior Digital team.

Drive continuous innovation to maintain position and deliver best-in-class media practices, upskilling partners across Creative and the regions.

Define and share best practices by exploring new capabilities, approaches and platforms via test and learns.

Experience in leading, managing and developing teams

Experienced in managing a paid media budget at a market level

Must possess strong analytical skills, highly detailed-oriented with unprompted follow-through.

Elevate sensitive situations to management and the Customer Care Center

Ensure strategy, content creation and community management are constantly reviewed based on findings.

Strong analytics skills. Experience with tools like NetBase, Rival IQ, Spreadfast, Tribe, and Traackr is a plus.

Manage social listening requests from Marketing and DMI team to give insight on launches and potential new product trends.

Experience in photography and editing.

Beauty experience & Editorial background in beauty a huge plus (.com/publisher, brand, blog or otherwise)

Lead, manage, and mentor your team. Be open with communication, provide growth paths, and share the larger business vision.

Experience running social media for a global brand, media company, agency, or publishing entity.

Experience maintaining and growing social audiences across multiple platforms.

Strong writing and editorial skills.

Experience using marketing tools like Google business, Canva, CapCut, Premiere, Sprinklr, Sprout Social, Later.

Have experience leading and managing direct reports.

Lead, manage, and mentor your team. Be open with communication, provide growth paths, and share the larger business vision

Experience running social media for a global brand, media company, agency, or publishing entity

Experience maintaining and growing social audiences across multiple platforms

Strong writing and editorial skills

Experience using marketing tools like Google business, Canva, CapCut, Premiere, Sprinklr, Sprout Social, Later

Have experience leading and managing direct reports

Education, Knowledge, Skills, & Abilities

5 or more years of previous management experience

Exceptional relationship management and communication skills

Key liaison with media agencies; manage budget, account management, and hold agencies accountable to plans.

Foster strong relationships with other department leads and senior management and promote a clear understanding of media performance

8- 10 years of media planning/buying experience, with extensive experience in direct response media.

Monday.com – Project Management Tool experience preferred

Superior knowledge and skills with Adobe CS Suite.

3+ years of on-set experience.

Expert knowledge of typography, color, usability, layout, production, and other design principles.

Ability to balance creative and conceptual thinking with sensitivity to user-centric design and experience whilst considering digital marketing best practices.

Have a deep understanding of micro & macro influencer marketing strategies across on & off handles.

Excellent communication and stakeholder management skills.

8+ years of experience in sports media, digital marketing, or related roles in the media industry.

Experience in creating and executing digital content strategies.

Collaborate with other leaders on the digital team to grow the company's social media presence and DTC content consumption.

Collaborate with the social media programming team to analyze performance metrics and use data to optimize content strategies and consumption.

Stay up to date with digital media content trends and best practices.

Expert knowledge of social media strategies, platforms, influencer/creator trends, creative best practices, and scrappy production techniques.

Experience leading and managing teams, fostering a fun and inclusive culture, and being a collaborative team player in a matrixed organization.

Lyft Pink - Lyft team members get an exclusive opportunity to test new benefits of our Ridership Program

Drive improvements in processes, tools, and resources for effective social strategy, and creative output utilizing data and insights.

Deep understanding of internet culture and a constant awareness of platform updates and trends.

Ability to navigate crises that arise on social media.

Collaborate with internal teams (media, creative, development, project management, analytics) to ensure seamless campaign launches, from planning through execution and reporting.

Experience with analytics teams/performance dashboards and providing direction on data requirements and report visualizations.

Drive our pay-per-click best practices and act as an educational resource by continually staying informed on platform updates and industry trends.

Seasoned digital media leader with 10+ years of pay-per-click experience (paid search, paid social, display, eCommerce), with impeccable attention to detail.

Strong experience training and coaching team members.

Lead a team of performance media, pay-per-click, and digital media subject matter experts providing guidance and growth opportunities.

Monday.com – Project Management Tool experience preferred

Superior knowledge and skills with Adobe CS Suite.

3+ years of on-set experience.

Expert knowledge of typography, color, usability, layout, production, and other design principles.

Ability to balance creative and conceptual thinking with sensitivity to user-centric design and experience whilst considering digital marketing best practices.

Have a deep understanding of micro & macro influencer marketing strategies across on & off handles.

5+ years of experience developing innovative social media initiatives for a media or consumer brands either at a digital agency or

Deep knowledge of social platforms including Facebook, Twitter, Snapchat,

Comprehensive Benefits plan + PTO policy.

Solid understanding of content development and distribution processes.

Collaborative mindset and ability to create efficient working systems among

Opportunity to work with industry leaders.

In-depth understanding of strategic social planning, community management, advocacy, influencer outreach, channels, publishing and creative best practices specific to social media

Manage a team of social strategists and social campaign creators, ensure programs and deliverables are consistent and connected across accounts

10+ years experience, primarily in social strategy roles

MUST HAVE STRONG STRATEGIC WRITING SKILLS

Hands-on team manager and mentor with the ability to manage direct-reports and cross-functional teams across multiple clients

Develop social media initiatives, pitch social media opportunities and act as point of contact for clients

Develop standards and best practices for social media content creation, management, maintenance, and governance.

Utilize and maintain our tools for content management, tagging, digital asset management, and project task calendaring.

Leading day-to-day management of key social media campaigns.

Drives awareness of and engagement in Scholastic programs and offerings while promoting an understanding of our values (philanthropic, DEIB, sustainability).

Monitor marketplace trends, opportunities, and vulnerabilities to maneuver the dynamic competitive landscape.

Partner with Scholastic teams who are instrumental to the experience we provide our audiences on social media:

Work with and manage the team, while utilizing own skills + creativity to help create thoughtful, trend forward visual results.

Partnering closely with Senior Art Director, Marketing and Business teams to develop social concepts for robust 360 customer experiences.

Expand and refine visual experience of the brand while maintaining the core identity in video content across organic and paid social

Previous styling experience is a plus

Experienced in managing projects (self and team led)

Knowledge of digital platforms – particularly Meta and Tiktok (paid social, ecommerce, organic social)