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Vp, Creative Director Jobs
Company | Cinemark USA, Inc |
Address | , Plano, 75093, Tx |
Employment type | FULL_TIME |
Salary | |
Expires | 2023-07-12 |
Posted at | 1 year ago |
Headquartered in Plano, TX, Cinemark Holdings, Inc. is a leader in the motion picture exhibition industry with 500+ theatres in the U.S. and Latin America.
Join Our Team!
Do you enjoy working together as a team to accomplish major goals? Join Cinemark to utilize and expand your skills! We are dedicated to making the movie experience memorable, “One Guest at a time.” Our world class talent creates a warm and friendly culture through shared values.
The VP, Brand Creative will be a seasoned designer, gifted mediator and an experienced multitasker. Leading a talented team of creative individuals, the right VP, Creative Director will bring a mix of marketing expertise and business understanding to the position. They will be able to translate corporate strategy into creative campaigns. The ideal candidate will have a natural eye for design and a drive to inspire dynamic ideas that connect with our consumers.
A Day in the Life of the VP, Brand Creative:
- Meet annual budgets, by forecasting and managing expenses
- Collaborate with the different areas of the marketing department, as well as other departments within the organization
- Work with marketing team to analyze brand tracking, market trends, consumer needs and the competitive landscape
- Manage content strategy for both small and large-scale projects
- Develop marketing campaigns; conceive and implement new concepts for projects; oversee them to completion
- Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences
- Manage, build, and review work of a talented creative team in the production of all web, print, and digital marketing collateral
- Supervise a cross-functional team of graphic designers (print & digital), video designers and copywriters in the strategic development of messages and deliverables
- Present, or oversee presentation of final concepts, and obtain approvals for deliverables
- Review and approve art and copy developed by the team, ensuring deliverables that effectively address marketing goals and meet corporate branding guidelines
- Conduct brainstorming sessions with creative team, maintaining strategic and creative thinking to develop innovative and actionable initiatives
- Prioritize work and resources across engagements by establishing production schedules, collaborating with designers, copywriters, etc.
What You Will Need to Have:
- Experience creating integrated content across all marketing channels including digital, social media, paid media, mobile, print, etc.
- Prior experience working with an established work flow process preferred
- 10 years of related experience with 7+ years of creative direction in agency or corporate setting
- Strong creative vision with an understanding of business objectives
- Bachelor’s degree in art direction, advertising or marketing / business preferred
- Proven experience with concept development
- Prior project management experience, with a focus on creative direction preferred
- Highly skilled with leading a team of creative team members
- Excellent working knowledge of HTML coding and Adobe software (i.e., Photoshop, Illustrator, After Effects, etc.) preferred
- Prior experience with copywriting, design, or production preferred
- Years of experience creating marketing/advertising campaigns; from developing the vision and the messaging platform to overseeing production, all on time and on budget
DISCLAIMER: This job description is intended only as a general guideline of your duties and responsibilities at Cinemark and is not a legally binding contract. Cinemark reserves the right to amend, change or terminate the job description, as it deems appropriate. Any change amendments, or modifications may be implemented even though they have not been communicated, reprinted or substituted in this job description.
All Cinemark locations are designated smoke-free workplaces. This includes vapor, electronic, conventional, cigars, etc.
Cinemark USA, Inc. is an Equal Opportunity Employer
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