Sr. Integrated B2B Marketing Specialist

2546678

About Pinterest

Millions of people across the world come to Pinterest to find new ideas every day. It’s where they get inspiration, dream about new possibilities and plan for what matters most. Our mission is to help those people find their inspiration and create a life they love. In your role, you’ll be challenged to take on work that upholds this mission and pushes Pinterest forward. You’ll grow as a person and leader in your field, all the while helping Pinners make their lives better in the positive corner of the internet.

Creating a life you love also means finding a career that celebrates the unique perspectives and experiences that you bring. As you read through the expectations of the position, consider how your skills and experiences may complement the responsibilities of the role. We encourage you to think through your relevant and transferable skills from prior experiences.

Our new progressive work model is called PinFlex, a term that’s uniquely Pinterest to describe our flexible approach to living and working. Visit our PinFlex landing page to learn more.

The Pinterest Business Marketing team is composed of highly skilled marketing generalists, able to flex with equal strength among marketing strategy, project management, cross-functional team leadership, industry thought leadership, event planning and creative oversight. Most importantly, we are able to capture hearts and minds with engaging, inspirational work that drives business impact. Expect to roll up your sleeves, grow quickly, pivot often and learn a ton.

In this role, you will be responsible for developing and executing comprehensive marketing strategies that leverage a variety of channels to drive awareness, engagement, and growth. The Sr. Integrated Marketing Specialist will work closely with cross-functional teams, including experiential, design, content, and sales, to create and execute effective marketing activations and campaigns that align with business objectives.

What You’ll Do

• Measure and analyze the effectiveness of marketing activations and adjust strategies as needed to achieve business goals.
• Stay up-to-date with the latest marketing trends, technologies, and best practices.
• Conduct market research and analysis to identify trends, insights, and opportunities for growth.
• Manage budgets, timelines, and resources to ensure successful execution.
• Manage the company’s brand and ensure all marketing efforts align with brand guidelines and values.
• Collaborate with cross-functional teams to develop strategy, messaging, creative assets, and marketing materials that resonate with target audiences.
• Develop and execute integrated marketing campaigns across multiple channels, including email, social media, content marketing, and paid advertising.
• Build and maintain proactive relationships with key stakeholders and external partners.

What We're Looking For

• Bachelor’s degree in a relevant field such as marketing, or equivalent experience
• Excellent communication skills, with the ability to collaborate with cross-functional teams and communicate effectively with stakeholders at all levels.
• Experience in integrated marketing, with a proven track record of developing and executing successful activations across a variety of activation types (i.e. executive engagement, event planning, campaigns).
• Exemplary project management skills, with the ability to manage multiple projects simultaneously.
• Experience executing across digital marketing channels, including email, social media, content marketing, and paid advertising.
• 6+ years of experience in marketing, with at least 3 years in a B2B role
• Ability to work independently and thrive in a fast-paced, dynamic environment.
• Solid analytical skills, with the ability to measure and analyze marketing campaign effectiveness.

This position is not eligible for relocation assistance.

At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise.

Information regarding the culture at Pinterest and benefits available for this position can be found here.

US based applicants only

$95,200—$196,000 USD

Our Commitment To Diversity

Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic under federal, state, or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you require an accommodation during the job application process, please notify [email protected] for support.