Social Media Analyst Jobs

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As a Social Media Analyst you will provide the Consumer Engagement team with meaningful data driven information on consumer social and consumer service behaviors that provides actionable insights to the team, brand marketers and creative. The ideal candidate will have an in-depth understanding of how to read and interpret data and excellent knowledge of social media tools and trends.

What You Will Do

• Generates monthly, quarterly, and yearly reports for Consumer Engagement Director, Consumer Engagement Managers, and Social Media Specialists.
• Analyzes social media posts and community metrics.
• Utilizes social media and consumer engagement software to identify, research and obtain all necessary insights and analytics for reporting.
• Supports Ad Hoc social media, creative, and consumer services analytics and reporting.
• Develops comprehensive social media and consumer engagement analytics reports utilizing standardized metrics. Analyzes results and provides actionable business recommendations, learnings, and observations.
• Responsible for data integrity and data aggregation, partnering with internal and external partners.
• Analyzes consumer engagement contact data and trends.
• Partners with the internal business analytics team to support the Marketing Mix Model work and other assignments specific to social media and consumer services reportings.

What You Will Need

• Intermediate excel skills to include experience with pivot tables and vlookups along with a high level of numeracy.
• Experience with dashboarding/visualization tool (Tableau, Datorama, MicroStrategy, etc.).
• Bachelor’s degree plus 2 years of digital, social or customer service analytics or marketing communications experience reflecting increasing levels of responsibility, OR Associate’s degree plus 4 years of digital, social or customer service analytics or marketing communications experience reflecting increasing levels of responsibility, OR High school diploma or State-issued equivalency certificate plus 6 years of digital, social or consumer services analytics or marketing communications experience reflecting increasing levels of responsibility.
• Highly organized, results focused, self-motivated and technically-minded with excellent communication skills.
• Analytical mindset with strong attention to detail and problem-solving skills.
• High school diploma or State-issued equivalency certificate.

What Will Set You Apart

• Experience working with Google Analytics 360, Google AdWords, Google Trends, and Webtrends.
• Analytical mindset with strong attention to detail and problem-solving skills.
• Gallo does not sponsor for employment-based visas for this position now or in the future.
• Bachelor’s degree plus 4 years of digital or social analytics or marketing communications experience reflecting increasing levels of responsibility; OR Master’s degree plus 2 years of digital or social analytics experience reflecting increasing levels of responsibility.
• High school diploma or State-issued equivalency certificate.
• Certified in AdWords Fundamentals, Search Advertising, Shopping, and Google Analytics.
• Highly organized, results focused, self-motivated and technically minded with excellent communication skills.

Compensation

Hiring Salary Range: $65,400 - $98,000/Year

Actual compensation amount paid may be lower or higher to be determined by factors other than race and gender such as the education, experience, knowledge, skills and abilities of the applicant, internal equity, and alignment with market data.

Perks & Benefits

This position includes a competitive benefits package.

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Job Requisition ID: 102135

Recruiter: Adam Johnson

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Gallo is an Equal Employment opportunity and Affirmative Action Employer. We do not discriminate on the basis of race, traits historically associated with race, including but not limited to, hair texture and protective hairstyles (such as braids, locks, and twists), color, national origin, ancestry, creed, religion, physical disability, mental disability, medical condition as defined by applicable state law (including cancer and predisposing genetic characteristics in California), genetic information, marital status, familial status, sex, gender, gender identity, gender expression, pregnancy, childbirth or related medical conditions, sexual orientation (actual or perceived), transgender status, sex stereotyping, age, military or veteran status, domestic violence or sexual assault victim status, or any other basis protected by applicable law.

We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gallo is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process.
If you need any assistance or accommodations due to a disability, please let us know at 209.341.7000.
Job Function: Consumer & Product Insights