Sales Director - Tx/La

**THIS IS NOT A JOB AT FORCEBRANDS**

JOB TITLE: Sales Director

INDUSTRY: Alc-Bev

LOCATION: Dallas, TX

The Sales Director will be responsible for delivering market revenue, volume, and brand development goals via the execution of company on-and off-premise strategic initiatives. The successful candidate will lead, direct, train, and manage local distributor sales teams, as well as lead and manage all state Chain and Independent route-to-market strategies. Additionally, this individual will execute at the field level in on- and off-premise accounts and will require the ability to evaluate, implement and execute key brand programs to accelerate sales. This position will report directly to the Chief Sales officer and has the potential for growth and promotion within the organization.

POSITION RESPONSIBILITIES:

• Meet with key on and off-premise accounts within assigned areas to develop strong working relationships
• Stay informed of customer and consumer trends
• Provide weekly market activity report to leadership, including a list of objectives, accomplishments, competitive activity, special projects, and/or any specific needs
• Implement and execute a 3–5-year strategic retail chain program
• Manage key functions and activities in the market area, including distributor pricing models, incentive tracking, auditing bill backs, and verifying distribution at on-and off-premise accounts
• Review programs and execution updates with distributor management
• Managing distributors on a day-to-day basis to deliver volume and financial budgets, adherence to brand policies, hitting distribution & merchandising objectives, and managing promotional activity
• Lead annual business planning process and monthly/quarterly performance reviews to include forecasting, inventory, and programming confirmation/adjustments
• Training distributor salespeople, observing competitive market activity, and evaluating distributor execution against our initiatives
• Function as primary contact for distributor sales teams to ensure they are informed of local and national objectives and programs while providing support for all sales-related activities
• Provide feedback on the effectiveness of marketing and sales initiatives, including programs, POS, advertising, etc.
• Maintain calendar of activities and promotions, ensuring distributor and third-party agencies have successful communications
• Execute product seminars at accounts, with the distributor sales teams and third-party partners
• Align with key local events and partners and participate where the opportunity fits brand strategy, including the execution of national initiatives in the local market
• Provide market and competitive brand updates to the supervisor, including timely and accurate communication of changing field conditions that may affect volumes, as well as staffing changes at distributor and competitors
• Be visible at the distributor office, meeting with sales representatives and management to ensure a share of mind

ROLE QUALIFICATIONS:

• Good managerial and effective presentation skills
• Sales and Marketing — Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems
• Proficient in using Microsoft Office, including Microsoft Word, Excel, and PowerPoint
• Five plus (5+) years of work-related experience in distilled spirits/wine supplier industry
• Must be able to effectively balance priorities and time to ensure that 80%+ of time is spent on in-the-market selling activities
• Analytical skills, in particular, gathering data from a wide variety of sources and presenting it in formats suitable for a wide variety of audiences
• Clean driving record and ability to lift a 45lb case of company product
• Self-starter that is able to operate effectively across a range of ambiguous to structured environments.
• Excellent people skills