Sales And Marketing Lead

Company

At Selfcustody.net, we are driven by a profound belief in the power of self-custody and its transformative potential for financial sovereignty. Our vision is to empower individuals with the freedom to truly own and control their Bitcoin assets, without the need for intermediaries or centralized authorities. We are dedicated to providing innovative solutions that enable individuals to securely manage and store with their Bitcoin, putting the power back in their hands.

The Role

We are seeking a sales-oriented Sales & Marketing Lead who will develop and implement our marketing strategies to acquire customers for our Self-Custody account. As a Sales & Marketing Lead, you will be responsible for planning, executing, and monitoring our marketing activities with a focus on online and social media activities.

Responsibilities

• Create and distribute regular newsletters to inform potential customers about the benefits of our Self-Custody account and motivate them to take action.
• Plan and execute targeted Twitter campaigns to increase reach, generate leads, and promote the Self-Custody account.
• Continuously analyze the market and competition to identify new opportunities and adjust the marketing strategy accordingly.
• Collaborate with the sales team to align marketing and sales strategies and achieve shared goals.
• Build and maintain relationships with potential partners and collaborators to expand reach and sales.
• Establish and manage an effective referral program to encourage existing customers to recommend our Self-Custody account and attract new customers.
• Develop and implement a comprehensive marketing strategy based on online and social media activities aimed at reaching potential customers and promoting the sales of our Self-Custody solutions.
• Measure and evaluate the performance of our marketing campaigns using appropriate KPIs to gauge success and make improvements.
• Develop sales-oriented marketing content such as landing pages, email campaigns, and other materials to specifically target potential customers and support sales efforts.

Requirements

• Experience working remotely and the ability to work independently and achieve goals.
• Demonstrable experience in a similar position, preferably with a focus on online and social media marketing / sales.
• Strong analytical thinking and the ability to make data-driven decisions.
• Sales-oriented approach with proven success in customer acquisition and lead generation.
• Passion for cryptocurrencies, decentralization, and self-custody.
• Excellent knowledge of digital marketing, social media, email marketing, and referral programs.
• Excellent communication skills and the ability to explain complex concepts in a clear and understandable manner.

This position is remote, and the candidate can work from anywhere. We offer competitive compensation and the opportunity to be part of a rapidly growing and innovative company. If you are a passionate, results-oriented individual with the necessary skills and experience to engage potential customers, drive sales, and successfully implement our marketing strategies, we look forward to hearing from you.