Product Manager, Campaigns (Senior/Principal)

We're transforming the grocery industry

At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together. Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community. We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers.

Instacart has become a lifeline for millions of people, and we’re building the team to help push our shopping cart forward. If you’re ready to do the best work of your life, come join our table.

Instacart is a Flex First team

There’s no one-size fits all approach to how we do our best work. Our employees have the flexibility to choose where they do their best work—whether it’s from home, an office, or your favorite coffee shop—while staying connected and building community through regular in-person events. Learn more about our flexible approach to where we work.

Overview

Advertising moves the people to the product; merchandising is what moves the product to the people. —Charles Luckman

For decades, Retailers have perfected merchandising in-store: how to price products, which products to promote, how to bundle them together… It’s a core part of the in-store experience. Yet online, the industry is far behind.. Retailers depend on static banners, lack analytics and rely on very manual workflows to run merchandising campaigns.

This is a unique moment in the industry where customers' expectations towards online grocery are changing, they now expect to be inspired not just fulfill their weekly needs. Meanwhile, retailers of all size are heavily investing in online capabilities to stay competitive and grow their business.

Through our Instacart Platform strategy, we plan to build world-class merchandising capabilities. Helping customers discover new products and save money while empowering retailers to drive category growth, trip frequency and retention.

About The Role

The Retailer Growth team’s mission is to build capabilities to acquire and retain customers through retailer-controlled levers. Our charter spans loyalty and memberships, discounting and marketing solutions as well as merchandising.

Working with company leadership, our internal teams and with our Retailer partners, this Product lead will develop strategies and empower efforts to build great customer experiences and tools on our Ecommerce solutions for retailers as well as our Marketplace. This leader will partner with a large group of partner teams across Instacart Ads, Personalization and core shop teams to ensure a great customer experience that hits retailer goals.

About The Job

• Lead a cross-functional team of engineering, research, data science, and design, and closely partner with client-facing Customer Success and Sales teams.
• The opportunities for major impact across our Retailer vertical is almost endless. A key part of this job will be working with your team to deliver a clear and focusing prioritization.
• As an early PM leading major surface areas, you will be expected to be a leader with vision in helping build a successful product organization that reflects the values of Instacart.
• You will facilitate customer feedback sessions to gather direct input on product usability
• You'll drive the full product lifecycle from strategic product definition to the tactical execution, strategy, and long term vision and importantly, you have autonomy to go after the biggest opportunities, regardless of where they fall within the user journey.

About You

MINIMUM QUALIFICATIONS

• Demonstrated ability to scale early-stage products with aggressive growth through creative problem solving, ruthless focus on minimum viable product, and an ability to foster engagement with early adopters
• Strong data driven problem solving skills and analytical strength, including comfort with complex data-heavy problems
• Comfort with ambiguity and conceptually challenging new products where there are not strong precedents for benchmarking and comparison; ability to balance first principles thinking with concrete pragmatism
• Proven track record of tackling complex problems by crafting customer-first solutions and thinking from first principles
• Strong track record of ability to critically evaluate product feedback gathered from multiple sources, reconcile conflicts, and identify highest priority needs
• Experience delivering impactful products and features that are heavily informed by data as well as user research
• 5+ years in Product Management at a technology company working on B2B problems for retailers of varying sophistication (Large S&P 500 corporations through SMBs) and/or B2C problems

Preferred Qualifications

• You love fast-paced environments
• SaaS experience preferred
• You are curious, and willing to go above and beyond the job description
• Experience working with retail or CPG sales and marketing
• You thrive in ambiguity and can chart a course with limited direction
• You love “simplicity on the other side of complexity”

Instacart provides highly market-competitive compensation and benefits in each location where our employees work. This role is remote and the base pay range for a successful candidate is dependent on their permanent work location. Please review our Flex First remote work policy here.

Offers may vary based on many factors, such as candidate experience and skills required for the role. Additionally, this role is eligible for a new hire equity grant as well as annual refresh grants. Please read more about our benefits offerings here.

For US based candidates, the base pay ranges for a successful candidate are listed below.

CA, NY, CT, NJ

$203,000—$257,000 USD

WA

$194,000—$246,000 USD

OR, DE, ME, MA, MD, NH, RI, VT, DC, PA, VA, CO, TX, IL, HI

$185,000—$236,000 USD

All other states

$169,000—$214,000 USD

Accommodations & Accessibility

At Instacart, we strive to create an accessible and inclusive experience for all candidates. If you need assistance submitting an application through our career site due to a disability, please submit an Accommodations Request Form and someone from our team will reach out soon to see how we may be able to assist.